Global Integrated Campaign Lead (ABM)

AI Startups UK; Greater London; Hybrid; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Hybrid work

Virtual Shares

Team events

Hack Fridays

30 days annual leave

Competitive benefits

Diversity & international team

Job summary

DeepL is seeking an Integrated Campaigns Manager to own persona‑driven campaigns for Global Operators. You will shape strategy, narrative, and channel mix with Product Marketing, SDR, and Field Marketing to deliver targeted programs for high‑value accounts.

The role sits at the intersection of integrated marketing, demand generation, and ABM, requiring collaboration with cross‑functional teams to drive pipeline and revenue growth.

Qualifications

• 5+ years in B2B SaaS marketing, campaign management or ABM.
• Proven track record managing multi‑channel campaigns.
• Understanding ABM programs incl. tiering, personalized content.
• Data‑driven decision making with analytics, attribution & optimization.
• Excellent cross‑functional collaboration with Sales & SDR teams.
• AI literacy with GenAI tools for planning, content & execution.
• Experience in high‑growth SaaS companies preferred.
• Familiarity with ABM platforms (6sense, Demandbase, RollWorks).

Responsibilities

• Own campaign strategy and ABM programs across global operators personas.
• Orchestrate multi‑channel campaigns from concept to launch.
• Partner with Marketing, SDR and Field Marketing to align programs.
• Drive KPI‑driven optimization and measurement of ROI.

Skills

B2B SaaS marketing

Campaign management

Demand generation

ABM

Multi-channel campaigns

Pipeline generation

Data‑driven decisions

Cross-functional collaboration

Project management

AI literacy

Tools

HubSpot

Salesforce

6sense

Demandbase

RollWorks

Asana

Jira

Contentful

Job description

DeepL is seeking an Integrated Campaigns Manager to own persona‑driven campaigns for Global Operators. You will shape strategy, narrative, and channel mix with Product Marketing, SDR, and Field Marketing to deliver targeted programs for high‑value accounts.

The role sits at the intersection of integrated marketing, demand generation, and ABM, requiring collaboration with cross‑functional teams to drive pipeline and revenue growth.