Global ABM Lead for Key Accounts & Growth

En Route International; Windsor; On-site; GBP 55,000 - 75,000; Full time

Job summary

En Route International is seeking an experienced B2B marketing professional to lead ABM initiatives for priority global accounts across regions. You will align campaigns with commercial goals and drive revenue growth by leveraging partner marketing initiatives.

The role requires 5+ years in B2B marketing, a degree in Marketing or related field, and strong analytics to optimize performance across multiple channels and regions.

Qualifications

• ABM expertise across global markets.
• Experience running multi-channel campaigns (social, email, content).
• Strong grasp of analytics to measure impact and ROI.
• Understanding of messaging for different regions and audiences.
• Proven ability to manage partner marketing relationships.

Responsibilities

• Develop and execute ABM strategies for priority global accounts.
• Use insights and analytics to identify opportunities and prioritize investments.
• Translate research into tailored programs that strengthen client relationships.
• Measure and optimize ABM performance with KPIs and campaign data.
• Collaborate with cross-functional teams to deliver integrated campaigns.

Skills

Account-based Marketing

Multi-channel campaigns

Web analytics

Partner marketing

Sales alignment

Education

Marketing/ Communications degree

Job description

En Route International is seeking an experienced B2B marketing professional to lead ABM initiatives for priority global accounts across regions. You will align campaigns with commercial goals and drive revenue growth by leveraging partner marketing initiatives.

The role requires 5+ years in B2B marketing, a degree in Marketing or related field, and strong analytics to optimize performance across multiple channels and regions.