Global Analytics Manager - Campaign Insights

wppmedia; Greater London; Sur place; GBP 90 000 - 120 000; Plein temps

Résumé du poste

WPP Media is seeking an Analytics Manager to join the Analytics & Data Science team, supporting global clients and leading measurement, analytics, and client communications. You will collaborate with the Global Client Solutions organization and the Data Tech and Analytics lead to deliver data-driven insights.

You will manage strategic analytics projects, mentor junior staff, and drive automation with data engineering.

Qualifications

• Degree in quantitative field (Statistics, Mathematics, Economics, Engineering, Physical Science or Computer Science)
• Experience in analytics, measurement, data science, or related field
• Knowledge of applying measurement to media campaigns (Meta/Google, brand and conversion lift studies)
• Ability to present complex ideas to both technical and non-technical audiences

Responsabilités

• Build deep understanding of marketing objectives to support Account teams with measurement plans
• Lead campaign reviews and insights to improve marketing effectiveness
• Develop testing and experimentation frameworks to optimize campaigns
• Engage with client marketing, analytics, and data leads as a strategic partner
• Coordinate with data engineering to automate tools and solutions
• Contribute to data strategy and promote data-driven innovation

Connaissances

Numeracy

Statistical testing

Communication skills

SQL & Python

Project management tools

Mentorship & leadership

Formation

Degree in statistics / mathematics / economics / engineering / physical sciences / computer science

Outils

Jira

Trello

SQL

Python (pandas/numpy)

Description du poste

WPP Media is seeking an Analytics Manager to join the Analytics & Data Science team, supporting global clients and leading measurement, analytics, and client communications. You will collaborate with the Global Client Solutions organization and the Data Tech and Analytics lead to deliver data-driven insights.

You will manage strategic analytics projects, mentor junior staff, and drive automation with data engineering.