Franchise Development Manager

The Wonderfield Group; Greater London; On-site; GBP 43,000 - 53,000; Full time

Job summary

Wonderfield Group in the UK is seeking a commercially driven professional for Franchise Sales & Lead Generation. You will generate and convert high-quality franchise leads across your region, conduct meetings, and manage the sales process from enquiry to onboarding for kiosks and partner networks.

You will also handle deal and resale management, negotiate terms, and collaborate with multiple stakeholders while maintaining accuracy and compliance.

Qualifications

• Proven experience in franchise sales, recruitment, or business development.
• Strong communication, presentation and negotiation skills.
• Track record of achieving targets and delivering results.
• Ability to assess and qualify candidates, matching them to opportunities.
• Strong organisation and attention to detail.

Responsibilities

• Franchise Sales & Lead Generation: Generate and convert high-quality franchise leads across your region.
• Deal & Onboarding: Conduct face-to-face and virtual meetings, present opportunities, manage onboarding process.
• Kiosk Sales: Drive the sale of corporate kiosks, including new-build opportunities.

Skills

Franchise sales

Lead generation

Relationship building

Negotiation

Presentation

Business development

Stakeholder management

Job description

About Wonderfield Group

Wonderfield Group is a leading food business operating across the UK, Ireland and Europe, bringing authentic, high-quality Asian cuisine to customers through multiple channels. As part of the global Zensho Holdings Group, we combine the strength of an international organisation with the agility and ambition of a fast-growing business.

Wonderfield Operations - Head Office

Contract: Full Time

Salary: 48,000

Contracted Hours: 40

About Wonderfield Group

Wonderfield Group is a leading food business operating across the UK, Ireland and Europe, bringing authentic, high-quality Asian cuisine to customers through multiple channels. As part of the global Zensho Holdings Group, we combine the strength of an international organisation with the agility and ambition of a fast-growing business.

Our portfolio includes well-loved brands such as YO!, Panku, Taiko Foods, Bento serving millions of customers through restaurants, retail kiosks, supermarket partnerships and food manufacturing.

From our iconic YO! restaurants and Panku retail kiosks across the UK and Ireland, to our expanding European retail partnerships and our award-winning manufacturing business, Taiko Foods, we're passionate about creating fresh sushi, poke, bento, street food and Asian-inspired meals that customers love.

Operating across the UK, Ireland and a growing number of European markets including Germany, France, Belgium, the Netherlands, Spain, Portugal, Denmark and Poland, we're continuing to invest in innovation, our people and our brands as we expand our footprint across the continent.

Joining Wonderfield means becoming part of an ambitious, collaborative business where innovation is encouraged, careers can flourish and everyone has the opportunity to make a real impact. As we continue our exciting growth journey across the UK, Ireland and Europe, there's never been a better time to join us.

About You

We're looking for a commercially driven relationship builder with experience in franchise sales, recruitment, business development, or a similar sales-focused role.

You’ll be confident presenting opportunities, negotiating deals, and managing candidates or partners through to completion. Organised and detail-oriented, you’ll be comfortable handling multiple opportunities at once while maintaining a high level of accuracy and compliance.

You’ll Also Have

• Proven experience in franchise sales, recruitment, or business development.
• Strong communication, presentation, and negotiation skills.
• A track record of achieving targets and delivering results.
• The ability to assess and qualify candidates, matching them to the right opportunities.
• Strong organisation and attention to detail.
• A proactive, solution-focused approach and the ability to think creatively.
• The ability to work collaboratively with multiple stakeholders.
• An understanding of UK franchising principles and franchise agreements (desirable).

What You’ll Be Doing

Franchise Sales & Lead Generation

• Generate and convert high-quality franchise leads across your region.
• Conduct face-to-face and virtual meetings, presenting franchise opportunities to prospective partners.
• Manage the sales process from initial enquiry through to agreement and onboarding.
• Drive the sale of corporate kiosks, including new-build opportunities.

Deal & Resale Management