Founding GTM

ANCEP; Greater London; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Equity

London office

Job summary

ANCEP is building the AI agent layer for the $3T commercial insurance market. As the first commercial hire, you will own the entire sales cycle from outbound prospecting to close, selling hands-on to insurance brokers while shaping the GTM motion from scratch.

You’ll work directly with the founders, with London as the fully in-office base and equity upside commensurate with founder-level impact.

Qualifications

• GTM operators who've built real revenue.
• Experience selling and operating with ownership in early-stage or resource-constrained environments.
• Startup DNA; we’ll teach insurance but not the ability to figure things out without a playbook.

Responsibilities

• Own the entire sales cycle, from outbound prospecting to closing.
• Sell hands-on to insurance brokers while building the GTM motion from scratch.
• Work directly with the founders and shape how product goes to market.

Job description

Overview

The $3T commercial insurance market runs on email threads and spreadsheets. We're building the AI agent layer that fixes this: submission intake, data extraction, insurer outreach, quote comparison. Brokers cover more ground without ripping out their existing systems. We're in stealth, but already working with several of the top 10 global brokers (over $150B combined market cap). Backed by Creandum, Kleiner Perkins and Vicus Ventures, as well as former executives at the world’s largest brokers and frontier AI labs.

The role

Founding GTM. You'll be the first commercial hire, selling hands‑on to insurance brokers while building the GTM motion from scratch. This is a player‑coach role: carry the bag now, build the team as we grow. You'll own the entire sales cycle, from outbound prospecting to closing, and shape how we take product to market. You'll work directly with the founders and see your work shape how hundreds of billions of pounds of insurance gets placed.

What we're looking for

GTM operators who've built real revenue. We care that you can sell, that you've operated with ownership in early‑stage or resource‑constrained environments, and that you're excited about building from scratch. Startup DNA matters more than domain knowledge. We'll teach you insurance; we can't teach you how to figure things out when nobody's handing you a playbook.

What we offer

• £70,000-£110,000 base salary plus meaningful equity. Founder‑level impact should carry founder‑level upside.
• Fully in‑office in London.
• A deliberate hiring process: we take our time because we're asking for the next years of your life, and we want to get it right on both sides.