GTM Engineer

Market Recruitment; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A growing B2B startup in London is hiring a GTM Engineer to build and optimize their prospecting systems. This strategic, AI-native role involves designing automated workflows that generate qualified leads and enhance sales effectiveness. The ideal candidate will have a solid understanding of modern tools, a systems-based approach to operations, and a focus on delivering measurable, revenue-driven results. This position offers a hybrid work model with significant opportunities for career progression.

Qualifications

• Experience with AI-based tools to automate processes.
• Familiarity with modern prospecting stacks.
• Ability to design workflows for optimized outreach.

Responsibilities

• Design and execute a modern prospecting stack.
• Build AI-driven enrichment workflows.
• Create outbound communication sequences.
• Segment databases for targeted marketing.
• Manage outbound channels and partnerships.

Skills

Systems thinking

AI proficiency

Technical fluency with modern tools

Commercial focus

Attention to detail

Tools

Clay

HubSpot

Zapier

Apollo

Job description

Location: London (Old Street) | Hybrid: 2 days in-office, 3 from home

Why This Role?

• Our client isn’t looking for the finished article, rather someone who’s got a strong “systems” or “builder” skillset
• Join an early-stage startup (£1m ARR, 12 people) with excellent progression
• Friendly, collaborative and fast-paced culture

The Opportunity

A fast-scaling B2B marketplace that connects high-growth startups with essential physical infrastructure is hiring a GTM Engineer. This is a strategic, "AI-native" role designed for someone who wants to own the engine that powers pipeline and revenue.

Reporting directly to the Founders, you will transition a successful founder-led GTM system into a world-class, automated operation. This isn’t a traditional marketing or RevOps role; it’s about building workflows that turn raw signals into a consistent stream of qualified opportunities.

What You’ll Be Doing

• Design the GTM Machine: Own the architecture and execution of a modern prospecting stack (Clay, Instantly, HubSpot, Nooks/Orum) to keep the sales team fed with high-quality leads.
• AI-Powered Prospecting: Build automated enrichment workflows using AI to score and prioritise data based on real-time buying signals (fundraising, role changes, etc.).
• Sales Enablement & Outreach: Create outbound sequences across email and LinkedIn, ensuring sales representatives always have a prioritised, "warm" queue to call.
• Nurture & Lifecycle Marketing: Segment a high-value database to deliver automated, value-add content at the right moments, driving repeat business and renewals.
• Strategic Ownership: Manage and test outbound channels and strategic partnerships to ensure the brand remains front-of-mind for key decision-makers.

What Success Looks Like

• After 6 months: You have replaced manual, ad-hoc outreach with a repeatable, automated system that is delivering a measurable increase in qualified pipeline.
• Clarity: Every pound spent and every automated workflow is tracked via clear dashboards.
• Impact: The sales team is no longer "guessing" who to call; they are working from highly targeted, signal-based lists that lead directly to booked meetings.

About You

• Systems Thinker: You are "Rev Ops native"—you think in triggers, workflows, and agents rather than just individual tasks.
• AI Default: AI isn't a novelty to you; it's your daily co-pilot. You're comfortable using tools like Claude or Cursor to build dashboards and automate complex logic.
• Technically Fluent: You have hands-on experience with modern tools (Clay, HubSpot, Zapier, Apollo) and can string them together to solve messy data problems.
• Commercially Driven: You care about "qualified pipeline" over vanity metrics. You understand that the ultimate goal is booking meetings and driving revenue.
• High Standards: You have an eye for brand and detail, ensuring automated outreach feels personalised and professional, never "robotic."

The Process

• Introductory call with Market Recruitment.
• Interview with the Founders to discuss your technical approach to GTM systems.
• Practical session/discussion on workflow design.