Founding GTM Engineer

White Circle

Greater London

Hybrid

GBP 90,000 - 130,000

Full time

14 days+

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Benefits offered by this job

Equity

Flexible hybrid setup

Office in central London

Mental health support

Lunch and dinner when in office

Learning and development support

All hardware and tools

Team off-sites

Job summary

White Circle is seeking a GTM Engineer to automate low-value commercial work and build scalable systems that generate qualified pipeline at scale. You’ll own the GTM infrastructure end to end: design the data model, keep the CRM reliable, connect the stack, deploy AI agents, automate outbound and inbound workflows, and continuously improve how we acquire and retain customers.

London-based, hybrid role with equity and strong learning opportunities.

Qualifications

2+ years of experience in GTM engineering, technical RevOps, or growth roles building automations and pipelines.
Experience designing and scaling systems in a high-growth company.
Hands-on with modern GTM tooling like Claude Code, Clay, Apollo, Instantly, n8n; built multi-step enrichment/workflows.
Proficient in Python or SQL to work with data and API integrations.
Top-of-funnel focus: create systems that generate qualified pipeline from ICP to booked meetings.
Experience in programmatic SEO and AEO.
Analytical mindset with ability to measure impact and iterate.

Responsibilities

Automate low-value work in the commercial process to free up Sales time for closing deals.
Design and build systems powering how we acquire and retain customers (outbound and inbound).
Own the CRM; keep data clean, structured, and reliable.

Skills

GTM engineering

RevOps automation

Data pipelines

Python/SQL

AI deployment

SEO/AEO

Tools

Claude Code

Clay

Apollo

Instantly

n8n

Job description

TL;DR: We’re looking for a GTM Engineer to automate low-value commercial work and build the systems that generate qualified pipeline at scale. You’ll own the GTM infrastructure end to end: design the data model, keep the CRM reliable, connect the stack, deploy AI agents, automate outbound and inbound workflows, and continuously improve how we acquire and retain customers.

About White Circle

White Circle is an AI Safety company building the safety, reliability, and optimization layer for AI systems. At the core of our platform are policies – simple natural-language rules that define what an AI model should and shouldn’t do. We automatically test, enforce, and continuously improve these policies at scale.

We’ve recently raised our Series A funding round, taking our total funding to $70M. Our investors include top funds, founders, and senior leaders at OpenAI, Anthropic, HuggingFace, Mistral, DeepMind, Datadog, Sentry, and others
We process over 100M+ API calls every month
We fine-tune and train our own LLMs so they run faster and cheaper than any open or proprietary model

We’re at a multi-million dollar run rate already having signed customers like Lovable and multiple neobanks. You’ll be joining at the most exciting time - early enough that the equity can be life changing but at a point where demand has been proven.
We’re a small, highly focused team. If you want to work deeply on hard problems and build the category-defining company in AI safety - this role is for you!

What you’ll do

Automate low-value work out of the commercial process so the Sales team can spend more time closing deals
Design and build the systems that power how we find, acquire, and retain customers (both outbound and inbound)
Own the CRM: you make sure our data is clean, structured, and reliable
Build internal tools, API integrations, and custom automation logic
Have real ownership & shape the playbook: what we build, use, how it fits together, and how it scales
Design and deploy AI agents across the GTM motion (e.g., account research, pre-call intelligence, personalised outreach, etc)
Wire it directly into our operational systems so it changes how the team works
Design the GTM data model (accounts, contacts and opportunities)
Build and manage data pipeline, enrichment and integrations across the stack
Build, ship and iterate fast

You'll fit in if

2+ years of experience in GTM engineering, technical RevOps, or a growth role where you were building automations and pipelines
Experience designing and scaling systems in a high-growth company
Hands-on with modern GTM tooling - Claude Code, Clay, Apollo, Instantly, n8n or similar - you've built multi-step enrichment and sequencing workflows, not just set up a table
Comfortable with Python or SQL well enough to work with data, call APIs, and build lightweight scoring or enrichment logic
Top-of-funnel focused - you know how to build systems that generate qualified pipeline at scale, from ICP definition through to booked meetings
Experience in programmatic SEO and AEO
Analytical and experimental mindset: proven ability to design tests, measure impact, and iterate quickly.
Proven AI deployment experience (e.g., automations, agents, workflows)

What success looks like in the first 6 months

In your first six months, we would expect you to identify the highest-converting early segments, build a functioning outbound and follow-up engine, create clear messaging for one or two strong wedges, generate a meaningful pipeline of qualified conversations, and help convert early pilots or customers. Just as importantly, we would expect the company to understand its GTM motion far better because of your work.

Compensation & benefits

Competitive compensation, including equity
Flexible time off
An office in central London, with a flexible hybrid setup
Mental health support, including coverage for therapy when you need it
Lunch and dinner covered when you work from the office
Learning and development support for courses, conferences, and opportunities to grow your skills
All the hardware, subscriptions, tools, and services you need
Team off-sites twice a year: we’ve recently been to the Alps, Saint-Tropez, and Marbella

Process