Founding Growth Marketer — Wellness Wearables

Suna; Greater London; On-site; GBP 70,000 - 110,000; Full time

Job summary

Suna is seeking a Growth-minded marketer to own Meta advertising end-to-end, drive acquisition channels, and build data-driven decision systems. You will own funnel metrics, from creative testing to scale, and craft the analytics stack that informs spend and product decisions.

You will work in a fast-paced, global startup environment, partnering with a small founding team in London and San Francisco to grow a wearable health platform.

Qualifications

• Experience running Meta for a consumer brand at scale.
• Ability to own acquisition funnel from brief to post-launch.
• Strong SQL and cohort/payback analysis.
• Proven experimentation and win/loss insights.
• Instrumenting a product with analytics from scratch.

Responsibilities

• Own Meta advertising end-to-end: structure, creative testing, audiences, cost caps, scaling.
• Scale ads, reels, pages, budgets; optimize the funnel and landing pages based on data.
• Own signal quality: Pixels and Conversions API with robust event schema.
• Own the site funnel: landing page, waitlist, deposit flow; run A/B tests.
• Own Suna Digest and blog strategy; work on organic/SEO aspects.
• Oversee app analytics: activation, retention, dashboards, and decision meetings.
• Manage tooling: GA4, PostHog, Meta reporting, data warehouse integration; keep data honest.
• Analyze CAC, payback, deposits vs refunds; bridge gaps between platform reports and moved metrics.

Skills

Meta ads

Acquisition growth

SQL

A/B tests

Cohorts analysis

Funnels

UTM accuracy

AI automation

Payback analysis

Creative testing

Tools

GA4

PostHog

Meta reporting

Data warehouse

TikTok Ads

Job description

Suna is seeking a Growth-minded marketer to own Meta advertising end-to-end, drive acquisition channels, and build data-driven decision systems. You will own funnel metrics, from creative testing to scale, and craft the analytics stack that informs spend and product decisions.

You will work in a fast-paced, global startup environment, partnering with a small founding team in London and San Francisco to grow a wearable health platform.