Field Marketing Manager, EMEA

Sonatype; London; On-site; GBP 40,000 - 80,000; Full time

Job summary

An innovative software company is seeking a motivated Field Marketing Manager to drive regional marketing programs and support the EMEA sales team. This role involves planning and executing campaigns, managing budgets, and collaborating across departments to enhance customer relationships. The ideal candidate will have a strong background in B2B marketing, exceptional organizational skills, and the ability to thrive in a fast-paced environment. Join this dynamic team and play a key role in shaping the future of software supply chain security.

Benefits

Parental Leave

Diversity and Inclusion Working Groups

Flexible Working Practices

Paid Volunteer Time Off

Qualifications

• 3+ years of marketing experience, ideally in field marketing.
• Experience in planning and executing marketing strategies.
• Strong organizational skills and ability to manage multiple projects.

Responsibilities

• Define and execute regional marketing plans aligned with sales goals.
• Manage marketing budget and report metrics to executives.
• Plan and host online/offline events to generate pipeline.

Skills

B2B Marketing

Demand Generation

Event Management

Salesforce

Hubspot

Communication Skills

Project Management

Data Analysis

Education

Bachelor's Degree in Marketing or related field

Tools

Salesforce

Hubspot

Job description

Sonatype is the software supply chain security company. We provide the world’s best end-to-end software supply chain security solution, combining the only proactive protection against malicious open source, the only enterprise grade SBOM management and the leading open source dependency management platform. This empowers enterprises to create and maintain secure, quality, and innovative software at scale.

As founders of Nexus Repository and stewards of Maven Central, the world’s largest repository of Java open-source software, we are software pioneers and our open source expertise is unmatched. We empower innovation with an unparalleled commitment to build faster, safer software and harness AI and data intelligence to mitigate risk, maximize efficiencies, and drive powerful software development.

More than 2,000 organizations, including 70% of the Fortune 100 and 15 million software developers, rely on Sonatype to optimize their software supply chains.

If you’re a motivated marketing professional looking to execute regional marketing programs, this could be the position for you. The International Marketing team is made up of a variety of roles: business development, partner and field marketing. This role will be an integral part of this team, initiating and executing on regional and global programs for pipeline generation.

This position is responsible for building pipeline for the EMEA field sales team. The region covers UK&I, France, IMEMA, DACH, Nordics and Benelux. Key responsibilities include planning, development and execution of the Field Marketing activities. The ideal candidate will be a self starter, with experience in Technology B2B marketing across demand generation programs and event management.

The Field Marketing Manager Is Responsible For

• Define regional marketing plan that aligns with territory budget, goals and objectives
• Report on and present to senior executives core program and regional metrics that include (not limited to): number of MQLs, sourced/influenced pipeline generation, prior year growth and quarterly goals
• Manage regional marketing budget
• Plan and host online and offline events to create net-new pipeline, accelerate existing sales opportunities and deepen our existing customer relationships
• Plan, execute and manage end to end field campaigns that involve email marketing, direct mail marketing, digital marketing and other channels as you see fit
• Consistent and clear communication cadences with the sales organisation at all levels to better align field marketing programs to sales goals
• Work hand-in-hand with the Business Development Representative function to ensure measured outcomes
• Work with the marketing operations team to build landing pages (for events, webinars, eBooks, etc.), and send automated and personalised emails
• Work cross-functionally across all departments of the marketing organisation in the US and Internationally
  
  

About You

• 3+ years of related marketing experience, ideally in field marketing
• Proven experience carrying out marketing efforts, including planning, prioritising, and implementing strategy
• Experience partnering with an enterprise sales team
• Highly organised and proficient at managing multiple projects at the same time
• Strong communication skills – written and oral
• Experience using sales and marketing technologies such as Salesforce and Hubspot
• Able to travel when required
• Work well in a rapidly changing environments
• Metric driven and have the ability to draw insight from complex marketing data
  
  

Things that we are proud of

• 2024 BuiltIn Best Places to Work:
• European Enterprise Awards 2023: Sonatype has been named a winner of the European Enterprise Awards in the Best Enterprise SaaS Provider
• Constellation AST Shortlist: Sonatype has been listed on the Constellation ShortList for Application Security Testing for 2024
• Data Breakthrough Awards : Sonatype was announced as a 2024 winner in the "Open Source Data Solution of the Year"
• SD Times: Best in Show Security
• Fast Company Best Workplaces for Innovators 2024
• The Herd Top 100 Private Software Companies 2024
• 2023 Leader in Forrester-Wave for Software Compensation Analysis
• 2023 Gartner's Magic Quadrant
• Company Wellness Week - We shut down company operations for a week to enable all employees to spend time pursuing personal growth and enjoying much needed and deserved rest.
• Diversity & Inclusion Working Groups
• Parental Leave Policy
• Paid Volunteer Time Off (VTO)
  
  

At Sonatype, we value diversity and inclusivity. We offer perks such as parental leave, diversity and inclusion working groups, and flexible working practices to allow our employees to show up as their whole selves. We are an equal-opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. If you have a disability or special need that requires accommodation, please do not hesitate to let us know.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Software Development

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