Field Marketing Manager

JR United Kingdom; Greater London; Remote; GBP 40,000 - 70,000; Full time

Job summary

An exciting opportunity awaits in a dynamic and fast-growing technology firm, seeking a Field Marketing Manager for a 12-month remote contract. This role offers the chance to lead strategic marketing initiatives, enhance brand visibility, and drive customer engagement within the English and Italian markets. Collaborating closely with sales teams, you will execute impactful marketing campaigns, manage events, and analyze performance data to optimize strategies. If you are a marketing professional with a passion for driving measurable results and thriving in a collaborative environment, this role could be your next great adventure.

Qualifications

• 3+ years in field marketing, preferably in enterprise technology.
• Strong expertise in event management and digital marketing.

Responsibilities

• Develop and execute regional marketing programs to drive brand awareness.
• Manage and optimize email campaigns and digital outreach.

Skills

Field Marketing

Event Management

Digital Marketing

Campaign Execution

Data Analysis

Stakeholder Management

Tools

Marketing Automation Systems

CRM Tools

Job description

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12month temporary contract - remote role

Grafton Recruitment is delighted to be partnering with a dynamic and fast-growing technology company seeking an experienced Field Marketing Manager to join their team on a minimum 12 month contract basis.

This is an exciting opportunity for a marketing professional to take ownership of strategic field programs and drive brand engagement, lead generation, and customer acquisition specifically within the English and Italian market.

As a Field Marketing Manager, you will be responsible for planning and executing scalable marketing programs. You will work closely with sales and marketing teams to develop and implement campaigns that enhance brand visibility, generate leads, and support sales conversion rates. Your efforts will directly contribute to business growth and customer engagement in the region.

THE ROLE:

Some of your responsibilities as a Field Marketing Manager:

• Develop and execute regional marketing programs, including events, webinars, and targeted campaigns to drive brand awareness and lead generation.
• Manage and optimise marketing programs beyond in-person events, including email campaigns, digital outreach, and direct mail.
• Collaborate closely with sales teams to support market-specific strategies and ensure effective lead conversion.
• Adapt global marketing materials and campaigns to resonate with Italian-speaking audiences.
• Track marketing performance, analyse data, and refine strategies to maximise pipeline generation and conversion.
• Work cross-functionally with internal stakeholders, agencies, and third-party partners to enhance marketing effectiveness.

THE CANDIDATE:

• Minimum 3 years' experience in field marketing, preferably within enterprise technology or software.
• Strong expertise in event management, digital marketing, and campaign execution.
• Proven ability to collaborate with sales teams and drive measurable business impact.
• Experience working with marketing automation systems and CRM tools.
• Highly analytical, with the ability to track campaign success and optimise based on insights.
• Excellent communication and stakeholder management skills.