Regional Marketing Manager

TN United Kingdom; London; Remote; GBP 50,000 - 90,000; Full time

Job summary

An innovative company in the software industry is seeking a Regional Marketing Manager to lead marketing efforts across Northern Europe. This exciting role involves executing the EMEA marketing strategy, managing a team, and collaborating with various departments to optimize lead generation campaigns. The ideal candidate will have a strong background in B2B marketing within IT/software, exceptional leadership skills, and a passion for working with renowned brands. Join a dynamic international team and help drive growth in a fully remote position, with opportunities to work closely with top-tier clients and cutting-edge technologies.

Qualifications

• 5-7 years of experience in managing marketing activities within IT/software companies.
• Degree in Marketing or related field is required.

Responsibilities

• Define and adapt local marketing strategies aligned with EMEA goals.
• Develop and execute targeted lead generation campaigns across multiple channels.
• Organize and coordinate tradeshows, conferences, webinars, and company events.

Skills

B2B Marketing

Leadership Skills

Marketing Automation

CRM Management

Project Management

Education

Degree in Marketing

Tools

Pardot

HubSpot

Marketo

Salesforce

Job description

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Centric Software is looking for a Regional Marketing Manager to oversee marketing activities for the Fashion, Luxury, Outdoor & Sports, and Retail markets in Northern Europe.

Join a world-leading company in the software industry, providing concept-to-replenishment solutions, working with some of the most renowned fashion, retail, and luxury brands worldwide.

This role is ideal for you if you are interested in a dynamic career opportunity!

Job Overview

As a Regional Marketing Manager, you will adapt and execute the EMEA marketing strategy, primarily in the UK, Nordics, Germany, and Eastern Europe, supporting local market penetration and new business development.

You will manage an Event Coordinator, coordinate with agencies and freelancers, and work closely with content, digital, and sales teams to plan, develop, execute, measure, and optimize lead generation campaigns and events.

You will support large account approaches through targeted tactics. This position reports to the EMEA Marketing Manager – Core Markets.

This is a 100% remote position, based in EMEA, preferably in France or the UK.

Candidate Profile

• 5 to 7 years’ experience in managing marketing activities within IT/software companies
• Strong leadership skills, highly dynamic and creative
• Eager to work with renowned brands and curious about new technologies

Responsibilities

• Define and adapt local marketing strategies aligned with EMEA goals
• Develop and execute targeted lead generation campaigns across multiple channels
• Organize and coordinate tradeshows, conferences, webinars, and company events
• Support large account conversion with targeted programs
• Develop campaign assets with content and copywriting support
• Analyze campaign results and identify areas for improvement
• Conduct market, database, and competition analysis
• Manage data segmentation and explore data insights
• Lead and coordinate with external vendors and agencies
• Manage budget and financial reporting

Requirements

• 5–7 years’ experience in B2B marketing, preferably in IT/software
• Degree in Marketing or related field
• Knowledge of inbound marketing, marketing automation (Pardot, HubSpot, Marketo), and CRM (Salesforce)
• Ability to manage multiple projects and meet deadlines
• Self-motivated, detail-oriented, with problem-solving skills
• Independent worker with excellent communication skills
• Languages: Fluent English; German is a plus

Be ready to join an exciting international team and support our growth! Centric Software is an equal opportunity employer, welcoming applicants regardless of race, gender, age, or background.