External Account Manager
An exciting opportunity for an experienced External Account Manager to develop and grow a portfolio of established customer accounts while identifying new revenue opportunities. This role combines relationship management, account growth, strategic business development, and stakeholder engagement to maximise customer value and increase share of wallet across key accounts.
The successful candidate will have a proactive, commercially focused approach and a strong ability to build lasting customer relationships while driving profitable growth.
Key Responsibilities
Account Management & Customer Relationships
- Develop, maintain, and grow revenue within an existing portfolio of customer accounts.
- Build trusted relationships with key stakeholders and decision-makers.
- Ensure high levels of customer satisfaction through excellent service and effective issue resolution.
- Review and manage stock holdings where appropriate.
- Conduct regular customer meetings, business reviews, and account planning activities.
Business Development & Growth
- Identify and pursue new opportunities within existing customer accounts.
- Increase account penetration through cross-selling and up-selling products and solutions.
- Convert untraded product lines and develop strategies to increase customer spend.
- Drive new business opportunities through proactive engagement rather than reactive account servicing.
- Develop a thorough understanding of customer objectives, challenges, and growth opportunities.
Product & Vendor Engagement
- Collaborate closely with product management teams and vendor partners to identify commercial opportunities.
- Support the development of product and brand strategies aligned to customer needs.
- Ensure products and solutions are positioned effectively within customer opportunities.
- Maintain an up-to-date understanding of market trends, products, and competitor activity.
New Account Onboarding
- Support the onboarding of new customers and business opportunities.
- Develop relationships with target accounts and establish effective communication channels.
- Work collaboratively with internal stakeholders to ensure smooth customer onboarding processes.
Skills & Experience
Essential Experience
- Proven experience in B2B sales and account management.
- Experience managing complex customer relationships and supply chain partnerships.
- Strong understanding of distribution and channel sales models.
- Knowledge of relevant commercial markets and industry trends.
Key Skills
- Excellent communication and interpersonal skills.
- Ability to influence and build relationships at all organisational levels.
- Strong presentation and negotiation skills.
- Commercially astute with a results-driven approach.Excellent organisational and time management skills.
Competencies
- Action-oriented and proactive.
- Resilient and adaptable.
- Strong networking and relationship-building capabilities.
- Effective communicator.
- Results-focused with a strong sense of accountability.
- Trustworthy and credible.
- Persuasive and confident in customer-facing situations.
Desired Behaviours
- Strong commercial awareness.
- Flexible and adaptable approach to changing business needs.
- Hunter mentality with a focus on uncovering and winning new opportunities.
- Delivers on commitments and takes ownership of outcomes.
- Customer-centric approach to business.
- Continuous improvement mindset.
Key Performance Indicators
- Gross profit performance across assigned accounts.
- Revenue growth within existing customer base.
- Product breadth and penetration across accounts.
- Customer engagement, including meetings, quarterly business reviews, and annual reviews.
- Achievement of agreed commercial objectives and KPI targets.
Why Apply?
This is an excellent opportunity for a driven account management professional who enjoys building strong customer relationships, identifying growth opportunities, and delivering measurable commercial success within a dynamic B2B environment