Experiential Retail & Events Leader

The-White-Company; Greater London; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Discount up to 50%

25 days holiday (28 with service)

Pension scheme

Private healthcare

20% discretionary bonus

Wagestream pay-access

Learning & development support

Job summary

The White Company is seeking a Retail & Events Manager to lead the annual retail and events programme, turning campaign priorities into memorable in-store moments. You will own budgets, set plans, and evaluate outcomes across a premium lifestyle brand.

In this role you will drive store activations, local experiences and store openings with a clear local strategy, while collaborating with Marketing, Retail and Creative teams to deliver customer-first experiences that are measurable and

Qualifications

• Substantial experience in retail marketing, events, in-store activations or integrated campaigns within a premium brand.
• Proven track record of leading complex retail activations from strategy through delivery and evaluation.
• Strong commercial acumen with budget ownership and performance reporting.

Responsibilities

• Own the annual retail and events plan and budget, aligned to seasonal priorities and customer needs.
• Lead development, delivery and evaluation of retail activations, store events and local experiences with clear plans and success measures.
• Create memorable in-store moments that bring campaigns and product launches to life across the estate.
• Lead activation planning for new store openings with local strategy and compelling propositions.
• Develop seasonal activation toolkits for consistent store execution with local relevance.
• Manage end-to-end customer journey for activations, from invitation to follow-up, within brand standards.
• Lead cross-functional teams across Brand, Retail, Creative, CRM, Social and Operations to deliver on-time, on-budget activity.
• Present plans and performance to senior stakeholders and identify risks and opportunities.

Skills

Retail leadership

Cross-functional leadership

Budget ownership

Project management

Creative judgement

Stakeholder management

Communication excellence

Job description

The White Company is seeking a Retail & Events Manager to lead the annual retail and events programme, turning campaign priorities into memorable in-store moments. You will own budgets, set plans, and evaluate outcomes across a premium lifestyle brand.

In this role you will drive store activations, local experiences and store openings with a clear local strategy, while collaborating with Marketing, Retail and Creative teams to deliver customer-first experiences that are measurable and