Events Growth Marketing Manager: Drive Venue Bookings

Royale Suite; Birmingham; Presencial; GBP 35.000 - 42.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Professional development opportunities

Sponsorship available

Descripción de la vacante

Royale Suite in Birmingham is seeking an events marketing manager to develop and implement marketing and sales strategies that increase venue bookings and revenue for weddings, private functions and corporate events.

You will analyse market trends, build client relationships, negotiate contracts and coordinate campaigns across channels, collaborating with operations to ensure service delivery meets client expectations.

Formación

• Experience in marketing, sales, business development or commercial management.
• Strong understanding of marketing strategy, market research and sales performance analysis.
• Excellent communication, negotiation and client relationship management skills.
• Ability to prepare professional marketing plans, commercial proposals and service specifications.
• Strong organisational skills and the ability to manage multiple projects and client enquiries.
• Commercial awareness and the ability to identify opportunities to increase revenue.
• Proficiency in standard business software and marketing communication tools.

Responsabilidades

• Develop and implement marketing and commercial strategies to increase venue bookings, sales and overall revenue.
• Research market trends, competitor activities and customer preferences to identify new business opportunities.
• Review existing services and recommend improvements to meet customer requirements and business objectives.
• Establish sales targets and monitor revenue performance against agreed business goals.
• Analyse pricing structures, sales data and marketing performance to identify opportunities for growth.
• Plan, coordinate and oversee promotional campaigns across appropriate marketing channels.
• Prepare marketing plans, business proposals and recommendations to support commercial decision-making.
• Build and maintain strong relationships with prospective and existing clients, including wedding couples, corporate customers and private event organisers.
• Identify and develop new client relationships through networking, market research and targeted marketing activities.
• Negotiate business contracts, pricing arrangements and service agreements within the company’s commercial policies.
• Prepare tailored service proposals, quotations and event specifications based on individual client requirements.
• Work closely with venue operations and other relevant teams to ensure that marketed services meet client expectations.
• Monitor the effectiveness of marketing initiatives and recommend changes to improve customer engagement and conversion rates.
• Maintain accurate records of sales enquiries, client communications, business opportunities and marketing activities.
• Prepare reports on sales performance, market developments and marketing campaign outcomes for management review.

Conocimientos

Marketing

Sales

Business development

Market research

Client relationships

Negotiation

Marketing plans

Proposals

Organisational skills

Marketing tools

Descripción del empleo

Royale Suite in Birmingham is seeking an events marketing manager to develop and implement marketing and sales strategies that increase venue bookings and revenue for weddings, private functions and corporate events.

You will analyse market trends, build client relationships, negotiate contracts and coordinate campaigns across channels, collaborating with operations to ensure service delivery meets client expectations.