Revenue-Driven Marketing Manager (Events & Growth)

pyramid8; Pontefract; On-site; GBP 40,000 - 62,000; Full time

Job summary

pyramid8 is seeking an experienced Marketing Manager to own the marketing strategy across events, hospitality, retail and customer experiences. This hands-on role drives revenue, enhances conversions and sustainable growth by building integrated campaigns.

You will lead a small on-site team in Pontefract, analyse data to optimise spend, and collaborate with the wider business to improve the customer journey and engagement.

Qualifications

• Commercially minded with a track record of data-driven decision making.
• Experience managing marketing budgets and campaigns.
• Experience in events, hospitality, leisure, retail or similar customer-focused environments.
• Strong organisational and analytical abilities.

Responsibilities

• Develop and deliver the overall marketing and customer growth strategy across the business.
• Lead the marketing of events, track campaigns, ticket sales and conversion rates.
• Analyse marketing performance and ROI, adjusting investments accordingly.
• Manage the marketing budget to deliver measurable commercial results.
• Grow the customer base, increase repeat visits and generate additional revenue.
• Segment target customers using data to maximise engagement across channels.
• Introduce new ways of working to improve efficiency and productivity.
• Review processes and implement systems and reporting to measure activity.
• Identify new opportunities for growth from market trends and sales data.
• Test new channels and campaigns, measuring results and adapting strategies.

Skills

Commercial mindset

Data-driven decisions

Budget management

Organisational skills

Analytical skills

Team leadership

Job description

pyramid8 is seeking an experienced Marketing Manager to own the marketing strategy across events, hospitality, retail and customer experiences. This hands-on role drives revenue, enhances conversions and sustainable growth by building integrated campaigns.

You will lead a small on-site team in Pontefract, analyse data to optimise spend, and collaborate with the wider business to improve the customer journey and engagement.