Europe Paid Media Manager — High-Impact Growth

SilkRoad; Guide; Hybrid; GBP 55,000 - 65,000; Full time

Benefits offered by this job

Hybrid work

Private health

Life insurance

Counselling

Job summary

Radwell International is hiring a Digital Paid Media Manager to drive paid search and shopping campaigns across the UK and Europe. You will manage high‑value campaigns, work across multiple European markets, and influence revenue through data‑driven decisions.

The role is hands‑on with opportunities to contribute to strategy and scale, reporting to the Director of Paid Media. A hybrid and flexible policy applies after training, with a strong focus on analytics and cross‑functional collaboration.

Qualifications

• 5+ years in digital marketing with hands‑on Google Ads and Microsoft Ads
• 3+ years managing e‑commerce and Google Shopping campaigns
• Experience managing international search campaigns across Europe
• Ability to operate across languages, currencies and regional buying behaviours
• Proficient with Google Analytics and advanced spreadsheet skills
• Strong communication and cross‑functional collaboration skills

Responsibilities

• Set up, manage, and optimise paid media campaigns across Google Ads and Microsoft Advertising
• Support large‑scale product advertising across millions of SKUs
• Monitor performance against revenue, ROAS and engagement metrics
• Analyse data to identify optimisation opportunities and provide insights
• Collaborate with Analytics, Product, Creative and Sales to align campaigns with inventory and demand
• Maintain and optimise product feeds per Google Merchant Center best practices
• Support agency and vendor relationships with data insights and reporting
• Implement new tools and automation to improve efficiency and scalability
• Ensure GDPR compliance and regional data privacy

Skills

Google Ads

Microsoft Ads

International campaigns

Analytics

Google Analytics

Excel

Multi-language markets

Education

Bachelor’s degree in Marketing or related field

Tools

Google Merchant Center

SQL

WhatConverts

Job description

Radwell International is hiring a Digital Paid Media Manager to drive paid search and shopping campaigns across the UK and Europe. You will manage high‑value campaigns, work across multiple European markets, and influence revenue through data‑driven decisions.

The role is hands‑on with opportunities to contribute to strategy and scale, reporting to the Director of Paid Media. A hybrid and flexible policy applies after training, with a strong focus on analytics and cross‑functional collaboration.