EU Marketing Manager – E‑commerce & Brand Growth

Thg Plc; Manchester; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

25 days annual leave

Birthday day off

Enhanced maternity/paternity pay

Compassionate leave up to 10 days

Buy back up to 3 days

On-site gym

On-site physio

Tech salary sacrifice up to 12%

Bus pass subsidy

Staff discount THG brands

Staff shop

Refer a friend bonus (£1000)

Anniversary gifts

Job summary

THG Nutrition is seeking a Marketing Manager – EU to plan and deliver localised activity across European markets, working with the Managing Director – EU and central teams to drive traffic, sales and brand awareness for Myprotein across websites, marketplaces and offline channels.

You will use market insight to tailor campaigns for local audiences while upholding a consistent global brand, requiring at least 4 years in marketing, ideally in e-commerce or health sectors, plus strong analytical

Qualifications

• Degree in Marketing, Business or a related field, or equivalent practical experience.
• At least 4 years of marketing experience, ideally in e-commerce, health and wellness, or a related consumer sector.
• Experience planning and delivering digital campaigns across multiple European markets.
• Understanding of how language, culture and consumer behaviour affect local marketing performance.
• Strong analytical skills and confidence using data to improve campaigns.
• Excellent communication, stakeholder management and project management skills.
• Experience with tools such as Google Analytics, CRM platforms, SEO tools and social media management platforms.
• Ability to manage multiple campaigns and deadlines in a fast-moving environment.

Responsibilities

• Marketing strategy: Develop and execute local marketing plans for EU markets in line with territory goals and global brand objectives.
• Digital marketing: Coordinate with central teams across SEO, PPC, social media, email, content and affiliate marketing.
• Campaign delivery: Manage local campaign calendars, briefs and launches across relevant channels.
• Brand management: Partner with the central brand team to grow Myprotein’s presence across EU markets.
• Budget and reporting: Manage allocated marketing budgets, track spend and report on campaign performance.
• Collaboration: Build strong working relationships with central teams and local stakeholders.

Skills

Digital marketing

Analytics

Communication

Stakeholder management

Project management

Google Analytics

CRM platforms

SEO tools

Social media management

Education

Degree in Marketing/Business or related field

Tools

CRM platforms

SEO tools

Social media management platforms

Job description

THG Nutrition is seeking a Marketing Manager – EU to plan and deliver localised activity across European markets, working with the Managing Director – EU and central teams to drive traffic, sales and brand awareness for Myprotein across websites, marketplaces and offline channels.

You will use market insight to tailor campaigns for local audiences while upholding a consistent global brand, requiring at least 4 years in marketing, ideally in e-commerce or health sectors, plus strong analytical