EMEA Field Marketing Lead — London

Assembledhq; Greater London; Presencial; GBP 80 000 - 105 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Development credits

AI tools budget

Paid parental leave

Catered lunches

Resumo da oferta

Assembled is hiring its first marketer in London to own the EMEA field calendar and drive regional demand through events, dinners, and roadshows. You will define what Europe needs from marketing, then execute campaigns with European flair in collaboration with global teams.

You’ll shape local content, partner programs, and account-based strategies while building AI-enabled workflows to scale outreach across multiple countries.

Qualificações

• 6–9 years in field, events, or regional marketing at B2B companies selling into enterprise, including time owning UK or EMEA programs rather than supporting someone else's.
• Startup, get sh*t done mindset. The region is new and our team there is small and scrappy.
• You’ve been early somewhere — the first marketer in a region or on a small team, where no playbook existed and you wrote one.
• Event judgment with receipts. Tell us about an event you cut and why, not only the ones that worked.
• Nice to have: experience in European markets beyond the UK, with an understanding of how programs need to differ by market.
• A close working relationship with sales. You’ve sat in pipeline reviews, you know what an AE needs from a dinner, and you can hold your own on account strategy.
• AI systems you've built and use, with an example you can walk through. One marketer covering this much ground without AI is a headcount request, not a plan.
• A bias to go first. You'd rather run a twelve-person dinner next month than spend the quarter planning a conference booth for next year.

Responsabilidades

• Own the EMEA field calendar and the budget behind it — decide which events, dinners, and roadshows are worth doing, and which ones we skip.
• Run field as a pipeline channel: pre-event targeting through opportunity creation and deal acceleration, with named accounts attached to every program.
• Build account-based programs sized to the deal, whether that's one account, a handful, or a roomful, in lockstep with the London sales team.
• Build our EMEA partner and channel motion — joint events, co-marketing, and the relationships that get us in front of buyers we can't reach on our own.
• Be the voice of the European market inside Assembled: what needs localizing, which content doesn't land, where our story has to change by country, and what customer stories to bring to life
• Foster community efforts. Get to know the European CX/WFM community by genuinely contributing and building relationships across a wide variety of stakeholders
• Bring EU-specific campaign ideas to the team and make sure Europe is designed into campaigns rather than translated at the end
• Build AI workflows that let one marketer cover multiple countries — invite list enrichment, event pages, personalized follow-up at volume, post‑event analysis

Conhecimentos

EMEA marketing

Event planning

Sales alignment

AI workflows

Startup mindset

First mover

Descrição da oferta de emprego

Assembled is hiring its first marketer in London to own the EMEA field calendar and drive regional demand through events, dinners, and roadshows. You will define what Europe needs from marketing, then execute campaigns with European flair in collaboration with global teams.

You’ll shape local content, partner programs, and account-based strategies while building AI-enabled workflows to scale outreach across multiple countries.