Senior Account Manager - Data & CRM

JR United Kingdom; London; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading agency in London is seeking a Senior Account Manager to drive data-driven marketing results for a select group of clients. The role offers hybrid working, a supportive team culture, and a clear path for progression to Account Director. You will manage client relationships, oversee marketing projects, and collaborate with specialists to deliver impactful solutions. If you have a strong commercial mindset and a passion for data, this position is ideal for you.

Benefits

Competitive salary

Generous bonus scheme

Wellbeing perks

Training perks

Hybrid flexibility

Qualifications

• Solid agency-side account-management experience focused on data or CRM projects.
• Confident grasp of data-driven marketing concepts.

Responsibilities

• Own and grow a small client portfolio.
• Collaborate with internal experts to deliver data solutions.
• Present insights and recommendations to client stakeholders.

Skills

Data-driven marketing

Account management

Communication

Tools

Excel

SQL

Job description

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Senior Account Manager - Data & CRM, London

Client: Direct Recruitment

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

4

Posted:

12.05.2025

Expiry Date:

26.06.2025

Job Description:

Hybrid working – 2 days a week in the central London office

Why this role?

If you love turning data into standout marketing results and want the autonomy to grow a select group of client accounts—while still having the backup of an experienced leadership team—this Senior Account Manager position is the perfect fit. You’ll join a friendly, lively agency that lives and breathes data-driven marketing.

What you’ll be doing

• Own and grow a small client portfolio
• Build day-to-day relationships, understand business goals, and spot new opportunities to add value within data solutions
• Brief analytics, data-science, and campaign specialists to deliver solutions such as database hosting, cleansing, segmentation, and performance reporting
• Oversee end-to-end delivery of email, direct mail, and CRM programmes—mapping out timelines, budgets, and success metrics
• Upsell and cross-sell intelligently
• Identify where additional data services (e.g., advanced modelling, automation, CDP integration) can boost ROI and present clear business cases
• Collaborate with internal experts
• Work closely with strategy, tech, and creative teams to ensure every output is on brief and on brand
• Report on impact
• Translate numbers into simple stories—regularly presenting insights and recommendations to client stakeholders

What you’ll bring

• Solid agency-side account management experience, ideally focused on data or CRM projects
• Confident understanding of data-driven marketing concepts (segmentation, personalisation, analytics, database management)
• Proven ability to manage multiple projects and meet deadlines without losing detail
• Strong commercial mindset—comfortable spotting upsell opportunities and negotiating scope
• Clear, friendly communicator who can make complex data understandable
• Familiarity with tools such as Excel, SQL, or marketing automation platforms is a bonus but not essential

What’s in it for you?

• Impact & visibility – You’ll be trusted to own client relationships while learning from senior leaders
• Progression – A clear path to Account Director as you meet growth targets and demonstrate strategic thinking
• Culture – Supportive, social team that enjoys regular lunches, learning sessions, and celebratory nights out
• Hybrid flexibility – Office collaboration when needed; work from home the rest of the week
• Rewards – Competitive salary, generous bonus scheme, and wellbeing and training perks