E-commerce Social Media Analytics Specialist

Placements24; Southampton; Hybrid; GBP 16,000 - 24,000; Full time

Benefits offered by this job

Medical aid

Professional development in analytics

Job summary

Placements24 in Randburg, Gauteng, is seeking an E-commerce Social Media Analyst to measure, analyze, and report on campaign performance. You will build dashboards, track KPIs, and translate data into actionable recommendations that optimize marketing ROI in a fast-growing e-commerce environment.

The role requires strong quantitative skills, proficiency with GA, Sprout Social, and social analytics, and the ability to communicate insights to both technical and non-technical teams.

Qualifications

• Bachelor's degree in a quantitative field.
• Experience in social media analytics and data analysis.
• Proficiency with social media analytics platforms (GA, Facebook Insights, Twitter Analytics, Sprout Social).
• Strong communication of complex data insights to technical and non-technical audiences.

Responsibilities

• Collect and analyze data from social platforms and analytics tools.
• Develop dashboards and reports tracking KPIs for social campaigns.
• Interpret data to identify trends and ROI.
• Provide actionable recommendations to the marketing teams to improve strategy.
• Monitor competitor social activity and benchmark performance.
• Present findings to stakeholders in a clear manner.

Skills

Analytical thinking

Problem-solving

Communication skills

Project management

Education

Bachelor's degree in Marketing, Statistics, Economics, Data Science, or related quantitative field

Tools

Google Analytics

Facebook Insights

Twitter Analytics

Sprout Social

Data visualization tools

Job description

Placements24 in Randburg, Gauteng, is seeking an E-commerce Social Media Analyst to measure, analyze, and report on campaign performance. You will build dashboards, track KPIs, and translate data into actionable recommendations that optimize marketing ROI in a fast-growing e-commerce environment.

The role requires strong quantitative skills, proficiency with GA, Sprout Social, and social analytics, and the ability to communicate insights to both technical and non-technical teams.