Donor Acquisition & Direct Marketing Lead

Concern Worldwide; Greater London; Hybrid; GBP 32,000 - 52,000; Full time

Job summary

Concern Worldwide UK is seeking a proactive Marketing Campaigns professional to manage donor recruitment campaigns. You will partner with agencies and internal teams to deliver direct marketing, including mail and email appeals, while ensuring data-driven insights inform future campaigns.

You will work with the Individual Giving Team on emergency fundraising strategies and communicate key messages to supporters, maintaining high standards of donor care and service.

Qualifications

• Direct marketing experience with mail and email channels.
• Strong planning and project management skills.
• Experience working with external suppliers or internal stakeholders to deliver direct marketing campaigns.
• Demonstrable analytical skills and numerate.
• Experience of using a database.
• Excellent communication and negotiation skills.
• Excellent written skills including emails.
• Demonstrable organisation skills and ability to manage varied workload.
• Strong IT skills including Excel and Word.

Responsibilities

• Manage donor recruitment campaigns end-to-end, from briefing to reporting.
• Partner with agencies, print and postage suppliers, digital team and in-house data analysts.
• Oversee full campaign management including costs, data selections, artwork, fulfilment, and invoicing.
• Collaborate with Data team to review campaigns and maximise future income.
• Support Emergency Fundraising Strategy with the Individual Giving Team.
• Develop understanding of Concern messaging to communicate with supporters.

Skills

Direct marketing channels

Project management

Stakeholder management

Analytical skills

Database experience

Communication skills

Writing emails

Organisational skills

IT skills

Tools

Excel

Word

Job description

Concern Worldwide UK is seeking a proactive Marketing Campaigns professional to manage donor recruitment campaigns. You will partner with agencies and internal teams to deliver direct marketing, including mail and email appeals, while ensuring data-driven insights inform future campaigns.

You will work with the Individual Giving Team on emergency fundraising strategies and communicate key messages to supporters, maintaining high standards of donor care and service.