Digital & Performance Measurement Lead (Hybrid + Equity)

Accenture PLC; Greater London; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Private healthcare

Annual performance bonus

Equity opportunities

Pension plan

Parental leave

Job summary

Accenture Song is hiring a Digital & Performance Measurement Consultant in London or Manchester. You will lead measurement strategy, connect web and app performance to business outcomes, and work across client projects to drive data-driven decisions.

You will design KPI trees, supervise tagging and data quality, and synthesize insights into clear actions for product, marketing and channels. A strong foundation in analytics platforms and stakeholder communication is essential.

Qualifications

• Strong digital analytics and measurement background with client-facing consulting experience.
• Ability to translate business goals into measurement requirements and dashboards.
• Experience across web, mobile apps and marketing channels; data-informed decision making.

Responsibilities

• Design measurement frameworks translating objectives into KPI trees and data definitions.
• Audit tagging, data layers and analytics implementations for quality and compliance.
• Translate requirements into tracking specs, dashboards and measurement plans.
• Collaborate with cross-functional teams to embed evidence-led decision making.

Skills

Digital analytics

Measurement frameworks

Stakeholder management

SQL knowledge

A/B testing

Data visualization

Storytelling

Tools

Adobe Analytics

Google Analytics 4

Google Tag Manager

Tealium

Job description

Accenture Song is hiring a Digital & Performance Measurement Consultant in London or Manchester. You will lead measurement strategy, connect web and app performance to business outcomes, and work across client projects to drive data-driven decisions.

You will design KPI trees, supervise tagging and data quality, and synthesize insights into clear actions for product, marketing and channels. A strong foundation in analytics platforms and stakeholder communication is essential.