Digital Measurement & Analytics Consultant

MOBOLISE; Greater London; On-site; GBP 70,000 - 120,000; Full time

Benefits offered by this job

Competitive salary

Annual performance bonus

Private medical & wellbeing benefits

Job summary

Accenture Song is seeking a Digital & Performance Measurement Consultant to lead measurement strategy and optimisation initiatives across web, app and marketing journeys. You’ll connect analytics to commercial outcomes, implement measurement plans, and drive evidence-based decisions in a fast-paced, global environment.

Based in London or Manchester, you will collaborate with cross-functional teams, design KPI trees, and establish governance and QA processes to ensure trusted measurement and

Qualifications

• Proven experience in digital measurement and optimisation for large organisations.
• Hands-on skills measuring web and mobile app performance and customer journeys.
• Experience designing KPI hierarchies and reporting strategies aligned to business goals.

Responsibilities

• Design measurement frameworks translating objectives into KPI trees across channels.
• Audit analytics implementations, tagging, data layers and data quality controls.
• Translate business needs into tracking specs, dashboards and backlogs.
• Collaborate with cross-functional teams to drive evidence-based decisions.
• Support improvement actions with actionable insights and recommendations.

Skills

Digital analytics

Web & app performance

Measurement frameworks

Stakeholder facilitation

Data-driven storytelling

Privacy & GDPR awareness

SQL knowledge

Campaign measurement

Tools

Adobe Analytics

Google Analytics 4

Power BI

Google Tag Manager

Job description

Accenture Song is seeking a Digital & Performance Measurement Consultant to lead measurement strategy and optimisation initiatives across web, app and marketing journeys. You’ll connect analytics to commercial outcomes, implement measurement plans, and drive evidence-based decisions in a fast-paced, global environment.

Based in London or Manchester, you will collaborate with cross-functional teams, design KPI trees, and establish governance and QA processes to ensure trusted measurement and