Digital Marketing Lecturer – Higher Education

School of Coding; Birmingham; On-site; GBP 38,000 - 43,000; Full time

Benefits offered by this job

28 days annual leave

Pension scheme

Employee Assistance Programme

CPD opportunities

Company and social events

Bright Exchange discounts

Job summary

School of Coding & AI in the UK is seeking a passionate Digital Marketing Lecturer to join our academic team. You will teach across undergraduate and foundation year programmes, bringing digital marketing concepts to life through engaging, industry relevant learning.

The role involves delivering high quality teaching, assessments and helping students gain professional certifications. This is an exciting opportunity for an academic or industry professional focused on developing the next

Qualifications

• Relevant academic qualifications or professional experience in Digital Marketing.
• Strong practical experience in digital marketing and campaign management.
• Knowledge of SEO, PPC, social media marketing and content strategy.
• Experience with WordPress or Wix and basic HTML/CSS.
• Working knowledge of GA4, Google Ads, HubSpot, Mailchimp.
• Experience with digital content creation tools, including Photoshop and Premiere Pro.

Responsibilities

• Deliver practical and engaging teaching across digital marketing and AI-related subjects.
• Teach website development, SEO, digital content creation, social media and paid advertising.
• Provide practical training in Google Analytics 4, Google Ads, HubSpot, Mailchimp, Semrush and Looker Studio.
• Demonstrate the use of AI and emerging technologies within digital marketing workflows.
• Teach campaign planning, CRM, email automation, customer journeys and performance optimisation.
• Guide students in developing websites, marketing campaigns, dashboards and professional portfolios.
• Design and assess practical projects, employer briefs and industry-based assignments.
• Support students in obtaining relevant professional certifications and developing their digital marketing careers.
• Maintain up-to-date knowledge of industry developments, tools and marketing practices.

Skills

Digital Marketing

SEO

PPC

WordPress

HTML/CSS

Analytics

Presentation

Tools

GA4

Google Ads

HubSpot

Mailchimp

Looker Studio

Adobe Photoshop

Premiere Pro

Job description

School of Coding & AI in the UK is seeking a passionate Digital Marketing Lecturer to join our academic team. You will teach across undergraduate and foundation year programmes, bringing digital marketing concepts to life through engaging, industry relevant learning.

The role involves delivering high quality teaching, assessments and helping students gain professional certifications. This is an exciting opportunity for an academic or industry professional focused on developing the next