Digital Account Manager

Huckleberry; City of Edinburgh; Hybrid; GBP 26,000 - 35,000; Full time

Job summary

A leading company in hotel marketing is seeking a Digital Account Manager in Edinburgh. The role involves managing top-tier hotel accounts, ensuring digital marketing needs are met through innovative campaigns. Candidates should have a strong background in digital marketing, excellent communication skills, and experience in the hospitality sector. The position offers hybrid working and various perks.

Benefits

Subsidised personal training gym membership

Life assurance

End-of-year bonus

3-month sabbatical after four years

Work-from-anywhere for two weeks per year

Enhanced parental leave

Half day on the last Friday of every month

30 days off a year

Opportunity to travel across the UK

Flexible working hours

Qualifications

• Minimum of 3 years' experience in digital marketing, preferably in hospitality.
• Proven track record of managing digital accounts and campaigns.

Responsibilities

• Develop and maintain strong, long-lasting relationships with clients.
• Monitor and report on the performance of digital marketing campaigns.
• Coordinate with teams to deliver digital marketing campaigns.

Skills

Communication

Interpersonal Skills

Organisational Skills

Digital Marketing

Education

University degree or college qualification in Business, Marketing, Communications, Hospitality Management

Tools

Google Analytics

Google Looker Studio

Job description

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Who the Huck?

If you don’t already know, we’re Huckleberry, the hotel marketing experts. We put hotels on the map, crafting digital strategies that don’t just maximise ROI, but tell stories and inspire bookings. Based in Edinburgh and working across the globe, we’re always on the lookout for our next member of the team.

A bit more about the role

We are seeking a Digital Account Manager with a passion for the hospitality industry and a knack for digital strategy. As a vital link between our clients and our agency, you will manage our top-tier hotel accounts, ensuring their digital marketing needs are impeccably met and expectations exceeded through innovative campaigns.

Where you’ll be based

Edinburgh, but you’ll have the ability to work between our office and home.

Key Responsibilities

• Develop and maintain strong, long-lasting relationships with our clients.
• Understand the individual needs and expectations of each client, providing strategic guidance and personalised service.
• Coordinate with our creative and digital teams to deliver digital marketing campaigns that align with the client's brand values and objectives.
• Monitor and report on the performance of digital marketing campaigns and pivot strategies as needed for optimal results.
• Stay abreast of digital trends in the hospitality industry, applying insights to enhance campaign effectiveness and client satisfaction.
• Day-to-day contact via emails and calls with regular meetings
• Prepare and present reports monthly with detailed analysis
• Analyse the effectiveness of digital campaigns and be able to present this to clients
• Attend sales pitches when required
• Working with clients to translate business goals into marketing objectives
• Keeping up to date with the latest industry news and attending conferences and events when required

Requirements

• University degree or college qualification in Business, Marketing, Communications, Hospitality Management, or a related field is preferred.
• A minimum of 3 years' experience in digital marketing, preferably within the hospitality sector.
• Proven track record of managing digital accounts and campaigns with measurable success.
• Proficiency in Google Analytics (GA4), Google Looker Studio
• Excellent communication and interpersonal skills, with the ability to foster strong client relationships.
• Strong understanding of digital marketing tools and platforms relevant to the hospitality industry.
• Ability to work collaboratively in a team environment and navigate cross-functional dynamics.
• Exceptional organisational skills and attention to detail.
• Understanding of digital marketing and how key channels work together (PPC, SEO, social media, content, etc.)
• Experience of working in an agency environment preferred
• Full UK driver's license essential

What We Offer

• The opportunity to work with prestigious hospitality brands
• A creative and supportive team environment that fosters professional growth
• Subsidised personal training gym membership at Gym on the Square
• Life assurance
• End-of-year bonus
• 3-month sabbatical after four years of service
• Work-from-anywhere for two weeks per year
• Enhanced parental leave
• A half day on the last Friday of every month
• 30 days off a year with an extra holiday on your birthday
• Regular dinners, drinks and team-building activities
• Opportunity to travel across the UK
• Flexible working hours with a hybrid model between office and home

Remuneration

• Salary between £26k and £35k depending on experience.

How to Apply

Submit your resume, cover letter, and any industry experience to [e-mail]. Please reference “Digital Account Manager Position” in your application.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Advertising Services

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