Data Strategy Manager – AI-Driven Media Insights

wppmedia; Greater London; Ibrido; GBP 68.000 - 90.000; Tempo pieno

Vantaggi offerti da questo lavoro

Hybrid work model

Medical insurance

Group retirement plans

Vision & dental insurance

Paid time off

Mental health days

Employee discounts

Descrizione del lavoro

WPP Media is seeking a Data Strategy Manager to join our Data, Technology & Analytics team, partnering with Boots to convert data into actionable insights that drive campaign performance.

You will own data governance, shape audience-driven strategies, and collaborate across internal teams to deliver measurable business impact while upholding privacy standards. This is a UK-based role with hybrid working arrangements.

Competenze

• Strong data-driven approach to transform data into insights for client outcomes.
• Excellent stakeholder management across a matrixed organisation.
• Experience delivering data-led advertising/activation strategies for enterprise clients.
• Ability to articulate complex data concepts to technical and non-technical audiences.

Mansioni

• Define and optimize data-led audience and bidding strategies for Boots campaigns.
• Lead strategic work-streams (Data Partnerships, Agentic AI) to maximise client value.
• Collaborate with internal teams and Boots CRM to deliver technology opportunities and growth.
• Oversee data governance and partner approvals for privacy and compliance.

Conoscenze

Data-led strategy

Audience & bidding enablement

Stakeholder collaboration

Data governance

Strumenti

Boots data platforms

MarTech systems

Descrizione del lavoro

WPP Media is seeking a Data Strategy Manager to join our Data, Technology & Analytics team, partnering with Boots to convert data into actionable insights that drive campaign performance.

You will own data governance, shape audience-driven strategies, and collaborate across internal teams to deliver measurable business impact while upholding privacy standards. This is a UK-based role with hybrid working arrangements.