Data Insights Lead: Story-Driven Digital PR

The Opportunity Hub UK; Greater London; Hybrid; GBP 35,000 - 45,000; Full time

Benefits offered by this job

Hybrid working

London office

30 days annual leave

Health Cash Plan

Cycle to Work

Charity volunteer days

Wellbeing initiatives

Job summary

The Opportunity Hub UK is seeking a Data Insights Lead to transform complex data into compelling stories for award-winning Digital PR campaigns. You will work with PR, Creative, SEO, and Client Services to challenge briefs and develop robust methodologies that generate credible insights.

Based in Central London with hybrid working, you will source and analyze diverse datasets, using Python, SQL, APIs, and AI-powered methods to inform media-ready campaigns and drive coverage.

Qualifications

• Experience in data, research, insights, analytics, or data journalism.
• Ability to transform technical findings into engaging narratives.
• Strong understanding of research methodologies and data interpretation.
• Experience sourcing, analysing, and presenting complex datasets.

Responsibilities

• Lead data development for Digital PR campaigns from concept to delivery.
• Develop robust methodologies to generate credible, newsworthy insights.
• Collaborate with PR, Creative, SEO, and Client Services teams.
• Identify trends and insights hidden within large datasets.
• Source, clean, analyse, and interpret data from diverse sources.
• Explore APIs, web scraping, automation, and AI-powered research methods.
• Use Python, SQL, APIs, and other tools to improve efficiency.
• Translate findings into media-ready campaigns and narratives.

Skills

Data storytelling

Data analysis

Research methodologies

Python

SQL

APIs

Web scraping

Cross-functional collaboration

Attention to detail

Tools

Python

SQL

APIs

Automation platforms

Web scraping

Job description

The Opportunity Hub UK is seeking a Data Insights Lead to transform complex data into compelling stories for award-winning Digital PR campaigns. You will work with PR, Creative, SEO, and Client Services to challenge briefs and develop robust methodologies that generate credible insights.

Based in Central London with hybrid working, you will source and analyze diverse datasets, using Python, SQL, APIs, and AI-powered methods to inform media-ready campaigns and drive coverage.