Data-Driven Customer Communications Consultant

Nationwide Group; Newcastle upon Tyne, Maney, Chester, Belfast City District; Hybrid; GBP 34,000 - 52,000; Full time

Benefits offered by this job

Private medical insurance

Pension

Annual bonus

Training and development

Salary sacrifice benefits

Life assurance

Wellhub – health & wellness options

Volunteering days

Job summary

Nationwide is seeking a Customer Marketing Consultant to lead data-driven, customer-focused communications across multiple channels, aligning with regulatory standards and brand guidelines. You’ll work with Marketing, Product, Digital, Legal and external partners to deliver high-quality, compliant content that supports engagement and commercial objectives.

You will manage end-to-end delivery across email, direct mail, push notifications and other personalised formats, applying insights to tailor

Qualifications

• Experience planning and delivering data-driven 121 marketing communications across briefs, development, approvals and delivery.
• Ability to define audiences, propositions and personalisation using customer data and performance insights.
• Experience delivering multiple 121 marketing communications to deadlines with quality and compliance.

Responsibilities

• Create and deliver customer-focused, data-driven marketing communications across email, direct mail, push and other channels.
• Ensure content aligns with brand guidelines, tone of voice and regulatory requirements.
• Collaborate with Brand, Product, Risk, Legal, Data, Tech and external partners to review content and meet delivery targets.

Skills

Data-driven comms

Stakeholder management

Content creation

Multi-channel marketing

Regulatory compliance

Tools

CRM systems

Comms software

Job description

Nationwide is seeking a Customer Marketing Consultant to lead data-driven, customer-focused communications across multiple channels, aligning with regulatory standards and brand guidelines. You’ll work with Marketing, Product, Digital, Legal and external partners to deliver high-quality, compliant content that supports engagement and commercial objectives.

You will manage end-to-end delivery across email, direct mail, push notifications and other personalised formats, applying insights to tailor