Cyber Security Marketing Lead | Strategy & Demand Growth

Webhosting; Greater London; On-site; GBP 65,000 - 95,000; Full time

Job summary

Telefónica Tech UK&I is seeking a Marketing Manager for Cyber Security in London to lead the strategy and execution of marketing initiatives across digital, events, thought leadership, and PR. The role partners with sales and technology practices to drive demand and brand strength in the cyber security portfolio.

You will develop content, campaigns, and go-to-market activity, building deep market knowledge and coordinating with key partners to enhance market position and customer engagement.

Responsibilities

• Own the Cyber Security marketing strategy and plan.
• Develop integrated lead-generation and brand campaigns across digital, content, events, webinars, communications and other channels.
• Build deep subject-matter knowledge of our Cyber Security portfolio, market, customers, competitors, partners and industry trends.
• Create and commission high-quality content, including thought leadership, webpages, eBooks, case studies and campaign assets.
• Develop marketing activity tailored to priority vertical sectors, strategic customers and target audiences.
• Identify opportunities to grow awareness and engagement through events, sponsorships, awards, PR and thought leadership.
• Work closely with Sales, Alliances, Practice Leadership, subject-matter experts and the wider Marketing team to deliver joined-up go-to-market activity.
• Set campaign targets, forecast results and analyse performance to continuously improve marketing effectiveness.
• Own and manage the Cyber Security marketing budget, ensuring investment is aligned to priorities and delivers measurable return.
• Monitor industry and marketing trends, introducing new approaches, channels and tactics where they can improve results.
• Champion brand consistency while finding creative new ways to communicate our Cyber Security capabilities.
• Contribute to wider Telefónica Tech marketing initiatives and share expertise and best practice across the team.

Job description

Telefónica Tech UK&I is seeking a Marketing Manager for Cyber Security in London to lead the strategy and execution of marketing initiatives across digital, events, thought leadership, and PR. The role partners with sales and technology practices to drive demand and brand strength in the cyber security portfolio.

You will develop content, campaigns, and go-to-market activity, building deep market knowledge and coordinating with key partners to enhance market position and customer engagement.