Customer Insight Analyst

BLUE OCTOPUS RECRUITMENT LTD; Rochdale; On-site; GBP 43,000; Full time

Job summary

A leading company in customer insight is looking for a Customer Insight Analyst in Rochdale. The role involves designing and analyzing customer feedback mechanisms to improve services, alongside managing customer satisfaction programs. A strong analytical background with experience in statistical tools and SQL is essential for success.

Benefits

SMART working arrangements

30 days holiday plus UK bank holidays

Defined contribution pension scheme

Ability to purchase additional leave

Qualifications

• Experience with customer satisfaction programmes and online research platforms.
• Ability to translate complex data into meaningful reports.
• Familiarity with housing regulations and customer satisfaction.

Responsibilities

• Design, manage and implement customer insight surveys.
• Analyse customer feedback using qualitative and quantitative methods.
• Develop customer persona models based on demographics and needs.

Skills

Data manipulation

Analytical skills

Statistical analysis

Customer satisfaction expertise

SQL skills

Education

GCSEs in Maths and English

Market Research/Statistics/Social Research qualification

Tools

Advanced Excel

PowerBI

Job description

Customer Insight Analyst

Rochdale

£42,668 + Benefits

Permanent - Full Time (36.25 hours per week)

Our client is seeking aCustomer Insight Analystto join them and take the lead on the design, implementation and analysis of customer feedback mechanisms to improve customer satisfaction and service delivery. Managing transactional and perception surveys, analysing sentiment and trends in customer feedback and providing actionable insights to senior management, you will undertake customer profiling, segmentation and propensity modelling to enhance service improvements and inform strategic decision-making.

Key Areas of Work:

• Design, manage and implement customer insight surveys, ensuring they are robust and aligned with regulatory and business objectives.

• Monitor response rates and data quality, implementing improvements where necessary.

• Analyse customer feedback using qualitative and quantitative methods to identify sentiment, key themes, and emerging issues.

• Use statistical tools and data analytics software to identify patterns and trends in customer experience

• Develop customer persona models based on demographics, needs and preferences.

Who are they looking for?

• Hold GCSEs in Maths and English.

• Hold a Market Research, Statistics, Social Research, or similar field qualification

• Experience of running customer satisfaction programmes and using online research platforms (CX Feedback, Survey Monkey).

• Experience of conducting text and sentiment analysis.

• Highly numerate with experience of data manipulation and use of relevant analytical tools (advanced Excel, ideally PowerBI).

• Ability to translate complex data and insight into relevant and meaningful reports and presentations.

• Knowledge of housing regulations and customer satisfaction

With a background in Customer Insight and Customer Experience and strong SQL skills, you will be an effective communicator with strong organisation and planning skills. A self-starter, someone with a curious mind keen to dig into data and connect the dots to paint the full picture, you will be comfortable dealing professionally with challenging and complex situations whilst maintaining a customer focused service.

What's in it for you?

You will receive a range of fantastic benefits, including: -

• SMART working arrangements

• Holiday entitlement – 30 days holiday plus all UK bank holidays, with an additional 5 days after completion of five years’ service. Part time employees will receive a pro rata entitlement.

• Ability to purchase up to an additional 5 days leave per year.

• A quality defined contribution pension scheme, with salary exchange and our client matches your contributions up to 8%

• Plus, many more!

Our client shortlists and interviews for their roles throughout the duration of the advert. Therefore, we would encourage you to submit your application as soon as possible to avoid disappointment. They reserve the right to close any of their adverts prior to the stated closing date should they have a high volume of appropriate candidates.