Customer Activation Manager- FTC 12 Months

Mars

Greater London

Hybrid

GBP 60,000 - 90,000

Full time

3 days ago
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Benefits offered by this job

Company bonus
Mars University

Job summary

Mars is seeking a strategic activation professional to define the UK and IRL activation plan and execute the customer marketing strategy across channels. You will lead internal proposals, manage budgets, and collaborate with Sales, Marketing, and Finance to deliver bespoke customer solutions.

This role is suited for a dynamic, cross-country team leader who thrives in fast-moving environments. Join Mars to work on shopper-focused activations, develop selling materials, and build strong retailer

Qualifications

  • Commercial experience in sales/marketing roles.
  • Proven ability to lead cross-country teams.
  • Able to adapt to fast-moving environment.

Responsibilities

  • Represent the customer’s needs internally and integrate them into activation proposals.
  • Own UK & IRL activation plan – delivery and execution with priority setting.
  • Manage UK TRC budget from allocation to stewardship.
  • Define and deliver content for internal deployment meetings and external tool kits.

Skills

Commercial experience
Stakeholder management
Cross-country leadership
Budget management

Job description

Job Description

The role defines the activation strategy in conjunction with the LM and executes our activity plan within our customers to bring our brands and events to life for shoppers, in a way which contributes towards delivery of the retailer’s own strategies. The role will have dedicated customers/channels allocated and be accountable for the partner accounts.

Key Responsibilities

Represent the customer’s needs internally and build them into our activation proposals

  • Ownership for UK& IRL activation plan – alignment, delivery & execution of the plan – including priority choices.
  • Ownership for the UK TRC budget for the accounts responsible for – from agreeing allocation, to management/stewardship of the budget.
  • Ownership to define/design/deliver the content required for internal deployment meetings, and own the design & delivery of all external tool kits and selling materials.
  • Ownership to 3rd party agency relationships.
  • Work with our agencies to develop and execute bespoke customer solutions which contribute to the retailer’s own strategies.
  • Work cross-functionally with Sales, Marketing, Activity Management, Finance, Corporate Affairs and Supply to create and execute initiatives.
  • Execute the Activity Plan with our customers, landing points of interruptions across the shopper journey to engage shoppers, instore and online.
  • Evaluate executions with clear learnings and recommendations for future applications.
  • Champion value creation within customer marketing.
What do we need from you?
  • Commercial (sales, marketing, category, customer marketing) experience, and demonstrated ability to develop strong and impactful internal and external relationships and influence customers of all sizes.
  • Strong track record of developing and executing visions and strategies with the ability to inspire and lead a complex, cross country team/structure to consistently deliver business results.
  • Ability to navigate complex situations and challenge the status quo with a can-do attitude.
  • Self-reliant, decisive, and resilient and able to respond and adapt to a fast moving, swiftly changing environment, which will also itself be new in the initial period.
What can you expect from Mars?
  • Work with diverse and talented Associates, all guided by the Five Principles. Join a purpose driven company, where we’re striving to build the world we want tomorrow, today. A strong focus on learning and development support from day one, including access to our in-house Mars University. An industry competitive salary and benefits package, including company bonus.
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