Customer Activation & Portfolio Manager (12 Months Assignment- Maternity Cover)

Mars

Greater London

On-site

GBP 75,000 - 110,000

Full time

3 days ago
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Benefits offered by this job

Company bonus
Mars University

Job summary

Mars UK is seeking a Market Activation Lead to define and execute activation strategies, enable the team, and bring our brands and events to life for shoppers. You will line-manage two associates and own the UK/IRL activation plan, ensuring alignment with retailer strategies and budget stewardship.

You will design and deliver internal and external tools, educate shoppers, and drive ROI through strategic display leadership across key retailers, shaping impactful brand experiences in a fast-moving

Qualifications

  • 5+ years in commercial roles (sales/marketing) with the ability to develop strong internal/external relationships.
  • Proven track record of executing visions and strategies and inspiring local markets.
  • Ability to navigate complex situations and challenge the status quo.
  • Self-reliant, decisive, and resilient in a fast-moving environment.
  • People leadership of a small team of functional experts.

Responsibilities

  • Lead and develop an engaged Market Activation team across the UK/IRL to deploy the brand activity plan with key retailers.
  • Own the UK/IRL activation plan: alignment, delivery and execution of the plan.
  • Own the UK TMAB budget from allocation to stewardship.
  • Define/design/deliver content for internal deployment meetings and external tool kits.
  • Design tools to educate shoppers and build Brand DMS along the path to purchase.
  • Lead strategic display/hotspot and all display/equipment leadership, including sourcing and ROI.

Skills

Commercial experience
Relationship building
Strategic influence
People leadership
Complex situations navigation

Job description

Job Description
The role defines the activation strategy, enables, and supports the team to execute the activation plans within our customers to bring our brands and events to life for shoppers, in a way which contributes towards delivery of the retailer’s own strategies. In addition, the role is responsible for the line management of two associates in the team.
Job Description
The role defines the activation strategy, enables, and supports the team to execute the activation plans within our customers to bring our brands and events to life for shoppers, in a way which contributes towards delivery of the retailer’s own strategies. In addition, the role is responsible for the line management of two associates in the team.
What do we need from you?
  • Commercial (sales, marketing, category, customer marketing) experience, (5+ years) and demonstrated ability to develop strong and impactful internal and external relationships and influence customers of all sizes.
  • Strong track record of executing visions and strategies with the ability to inspire and engage the local market(s).
  • Ability to navigate complex situations and challenge the status quo with a can-do attitude.
  • Self-reliant, decisive, and resilient and able to respond and adapt to a fast moving, swiftly changing environment, which will also itself be new in the initial period.
  • People leadership of a small team of functional experts.
What would be your key responsibilities?
  • Lead and develop an engaged and effective Market Activation teams across the UK/IRL to deploy the brand activity plan across key retailers.
  • Ownership for UK& IRL activation plan – alignment, delivery & execution of the plan – including priority choices.
  • Ownership for the UK TMAB budget – from agreeing allocation, to management/stewardship of the budget.
  • Ownership to define/design/deliver the content required for internal deployment meetings, and own the design & delivery of all external tool kits and selling materials.
  • Design tools to disrupt & educate shopper while building Brand DMS along the path to purchase.
  • Strategic display/hotspot & all display & equipment leadership, including sourcing, ROI etc.
What can you expect from Mars?
  • Work with diverse and talented Associates, all guided by the Five Principles.
  • Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
  • Best-in-class learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus
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