Customer Activation & Portfolio Manager (12 Months Assignment- Maternity Cover)

Mars, Incorporated and its Affiliates; Greater London; On-site; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Mars University access

Company bonus

Competitive salary

Job summary

Mars, Incorporated and its Affiliates in the UK seeks a Market Activation leader to define activation strategy and to enable and support the team in executing activation plans for shoppers. The role also includes line management of two associates.

You will lead Market Activation across the UK and Ireland, own the activation plan and budget, and design external toolkits and selling materials to drive retailer partnerships and brand presence.

Qualifications

• 5+ years of commercial experience in sales, marketing, category, or customer marketing with ability to build strong relationships and influence customers of all sizes.
• Proven track record of executing visions and strategies and inspiring local markets.
• Ability to navigate complex situations, challenge the status quo, and adapt quickly.

Responsibilities

• Lead and develop Market Activation teams across UK/IRL to deploy brand activity plans with key retailers.
• Own UK & IRL activation plan, ensuring alignment, delivery and execution of the plan.
• Own UK TMAB budget—from budgeting to stewardship and allocation decisions.
• Create content for internal deployment meetings and design/deliver external toolkits and selling materials.
• Design shopper education tools and materials to disrupt and educate while building Brand DMS.
• Provide strategic leadership for display/hotspot and overall display and equipment leadership, including ROI.

Skills

Commercial experience

People leadership

Stakeholder management

Strategic thinking

Job description

Job Description:

The role defines the activation strategy, enables, and supports the team to execute the activation plans within our customers to bring our brands and events to life for shoppers, in a way which contributes towards delivery of the retailer’s own strategies. In addition, the role is responsible for the line management of two associates in the team.

What do we need from you?

• Commercial (sales, marketing, category, customer marketing) experience, (5+ years) and demonstrated ability to develop strong and impactful internal and external relationships and influence customers of all sizes.
• Strong track record of executing visions and strategies with the ability to inspire and engage the local market(s).
• Ability to navigate complex situations and challenge the status quo with a can-do attitude.
• Self-reliant, decisive, and resilient and able to respond and adapt to a fast moving, swiftly changing environment, which will also itself be new in the initial period.
• People leadership of a small team of functional experts.

What would be your key responsibilities?

• Lead and develop an engaged and effective Market Activation teams across the UK/IRL to deploy the brand activity plan across key retailers.
• Ownership for UK& IRL activation plan – alignment, delivery & execution of the plan – including priority choices.
• Ownership for the UK TMAB budget – from agreeing allocation, to management/stewardship of the budget.
• Ownership to define/design/deliver the content required for internal deployment meetings, and own the design & delivery of all external tool kits and selling materials.
• Design tools to disrupt & educate shopper while building Brand DMS along the path to purchase.
• Strategic display/hotspot & all display & equipment leadership, including sourcing, ROI etc.

What can you expect from Mars?

• Work with diverse and talented Associates, all guided by the Five Principles.
• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
• Best-in-class learning and development support from day one, including access to our in-house Mars University.
• An industry competitive salary and benefits package, including company bonus