CRO Analyst: Drive eCommerce Conversions & UX

Erin Associates Ltd; Lancashire; On-site; GBP 35,000 - 40,000; Full time

Benefits offered by this job

Bonus

Profit sharing

Pension

Life Assurance

33 Days Holiday

Job summary

Erin Associates is recruiting a CRO Analyst to drive conversion improvement for a market-leading retailer in Lancashire. You will own the CRO programme, analyze user behaviour with heatmaps and recordings, and present data-driven recommendations to Design and Digital teams.

In this role, you will prioritise CRO initiatives, coordinate A/B testing, and collaborate with Product and Development on advanced optimisation projects.

Qualifications

• Experience in CRO, eCommerce or UX-focused roles.
• Hands-on with CRO platforms like ContentSquare or AB Tasty.
• Strong data interpretation and analytical capabilities.

Responsibilities

• Implement and develop an ongoing CRO programme to improve website conversion performance.
• Analyse customer behaviour using heatmaps, user recordings, funnel analysis and other research tools.
• Identify testing opportunities and present recommendations to Design and Digital teams.
• Prioritise CRO initiatives using customer insights, analytics and commercial objectives.
• Coordinate A/B testing programmes from planning through to implementation and reporting.
• Collaborate with Product and Development teams on more complex optimisation projects.

Skills

Analytical skills

Attention to detail

Organisational skills

Project management

Tools

ContentSquare

AB Tasty

Google Analytics

Excel

Job description

Erin Associates is recruiting a CRO Analyst to drive conversion improvement for a market-leading retailer in Lancashire. You will own the CRO programme, analyze user behaviour with heatmaps and recordings, and present data-driven recommendations to Design and Digital teams.

In this role, you will prioritise CRO initiatives, coordinate A/B testing, and collaborate with Product and Development on advanced optimisation projects.