CRM & Lifecycle Marketing Lead (Multi‑Channel + AI)

Tempcover; Fleet; Híbrido; GBP 45.000 - 65.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

10% discretionary bonus

Hybrid working: 2 in-office days per w

Employer pension contributions up to 7

£300 work from home budget

Maternity/paternity/adoption leave

25 days holiday (+2)

Private medical cover

Learning and training budget

Cycle to work

Team events

Descripción de la vacante

Tempcover is hiring a CRM Manager on a 12-month fixed-term contract to lead and implement our CRM strategy. You will shape customer communications across Email, SMS and Push, driving Returning Customers and new product campaigns (e.g., Breakdown Cover).

A strong background with Braze and data-driven engagement is essential. The role sits in Marketing, with hybrid work: 2 days in the Tower Bridge office and one Fleet visit per month.

Formación

• Experience using Customer Engagement Platforms to build automated journeys.
• Ability to create automated multi-channel user journeys and complex workflows to improve engagement and conversion.
• Experience building Email, SMS and Push Notification campaigns.
• Knowledge of data management and reporting with CEP, Google Analytics, and Power BI.
• Ability to leverage AI to streamline processes and enhance output.
• Build strong working relationships with stakeholders to deliver campaigns.
• Strong planning and deadlines management across multiple channels.

Responsabilidades

• Support the CMO to create a strategic vision.
• Implement automated customer journeys across multiple channels.
• Deploy tactical campaigns.
• Measure and report performance across campaigns weekly and monthly.
• Collaborate with stakeholders inside and outside the team.
• Target the right users with the right message at the right time.
• Develop new, creative approaches to improve performance and customer targeting.

Conocimientos

CEP experience

Multi-channel journeys

Email campaigns

SMS campaigns

Push notifications

Data analytics

Power BI

AI in processes

Stakeholder mgmt

Project planning

Herramientas

Braze

Google Analytics

Power BI

Descripción del empleo

Tempcover is hiring a CRM Manager on a 12-month fixed-term contract to lead and implement our CRM strategy. You will shape customer communications across Email, SMS and Push, driving Returning Customers and new product campaigns (e.g., Breakdown Cover).

A strong background with Braze and data-driven engagement is essential. The role sits in Marketing, with hybrid work: 2 days in the Tower Bridge office and one Fleet visit per month.