CRM / Data Manager

Anthem Consulting; City Of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

Anthem Consulting in London offers a CRM Manager role focusing on InterAction+ and data management within a boutique UK law firm. The role emphasizes improving client databases, CRM governance, and aligning CRM with BD strategy while coordinating with Vuture for email marketing.

The successful candidate will lead CRM policy development, train staff, develop insightful reports, and ensure GDPR compliance across CRM processes.

Qualifications

• Minimum 4 years of CRM experience, ideally at a management level.
• Strong knowledge of InterAction; experience with InterAction IQ preferred.
• Experience with GDPR compliance and data governance is desirable.
• Familiarity with Vuture email marketing platform is helpful.

Responsibilities

• Lead and develop a new approach to CRM across the firm.
• Ensure upkeep of CRM-related data and implement new CRM policies.
• Act as relationship lead with suppliers and external vendors.
• Train new joiners on the use of CRM systems.
• Collaborate with BD and marketing to develop reports and analytics.
• Ensure processes and systems are compliant with GDPR and other regulations.

Skills

InterAction CRM

CRM management

Reporting & analytics

Vendor management

Training & onboarding

GDPR compliance

Vuture experience

Tools

InterAction IQ

Vuture

Job description

CRM database and client data management role. InterAction+ focused. Based in a boutique UK law firm. London with hybrid working. Competitive salary.

This boutique law firm, with a small but friendly BD and marketing team, is looking for an experienced CRM Manager to lead on the development of their client database, InterAction+. The improved use of CRM plays a key role in their BD strategy, and they are looking for someone who can improve processes and guidelines for both InterAction+ and their email marketing platform, Vuture,

The role will include:

• Leading and developing a new approach to CRM across the firm; Ensuring upkeep of CRM-related data; Implementing a new suite of policies around CRM; Acting as relationship lead with suppliers; Training new joiners on the use of CRM; Working with the BD and marketing team to develop reports and analytics; Ensuring processes and systems are compliant with GDPR and other regulations.

The role would suit a CRM professional with extensive knowledge of InterAction, ideally working at the manager level or with at least 4 years of experience in a CRM role. Experience of IQ and Vuture would also be helpful.