CRM Assistant: Data-Driven Retention & Growth (Flexible)

Adanola; Manchester; Hybrid; GBP 24,000 - 32,000; Full time

Benefits offered by this job

Bonus structure

Wellness events in office

Private medical insurance

Flexible workplace (3 days a week in L

33 days holiday (incl. Bank Holidays)

Birthday day off

Staff discount

Job summary

Adanola is seeking a CRM Assistant in Manchester to support our CRM activity across channels for a global audience. The role offers guidance, templates and growth in a small, ambitious team as you learn how retention marketing is delivered.

You will work on day-to-day CRM tasks, build localised campaigns, and ensure QA and compliance while growing your knowledge of the loyalty program and data-driven insights.

Qualifications

• Interest in CRM or customer marketing and curiosity about data.
• Able to use core systems and learn new ones quickly.
• Strong attention to detail.
• Basic understanding of GDPR, CAN-SPAM, and ASA guidelines, or willingness to learn them quickly.
• Understanding of customer lifecycle management and data importance in CRM.
• Curious about testing and optimisation and applying learnings from A/B tests to work.
• Organised and reliable, able to follow a process and meet deadlines.
• Collaborative team player, able to communicate clearly with peers and vendors.
• Commercially curious about how CRM ties into KPIs like revenue and margins.
• Committed to continuous learning to grow CRM capabilities over time.

Responsibilities

• Use the team's core CRM systems accurately to complete day-to-day tasks across channels, loyalty, reviews, event management and survey tools.
• Build and execute simple, localised campaigns by following briefs and using approved templates and brand guidelines.
• Follow the QA process on every campaign, flagging issues before they go live.
• Follow the CRM campaign calendar, attend planning meetings and contribute ideas for future activity.
• Support the health and growth of the CRM database and assist on acquisition drives.
• Work across the loyalty scheme and QA journeys within Adanola Rewards Club.
• Follow compliance rules in all executions.
• Produce accurate reports from templates and begin to explain trends.
• Summarise customer feedback from reviews and surveys and apply learnings to future campaigns.
• Attend stakeholder and vendor meetings and action follow-ups.

Skills

CRM interest

Data mindset

Attention to detail

UK data compliance

Team player

Organised

Tools

Core CRM systems

Job description

Adanola is seeking a CRM Assistant in Manchester to support our CRM activity across channels for a global audience. The role offers guidance, templates and growth in a small, ambitious team as you learn how retention marketing is delivered.

You will work on day-to-day CRM tasks, build localised campaigns, and ensure QA and compliance while growing your knowledge of the loyalty program and data-driven insights.