Content Marketing Executive

Jobtailor; Manchester; Hybrid; GBP 28,000 - 42,000; Full time

Job summary

Jobtailor is seeking a skilled B2B content marketer to draft authoritative articles, blogs, guides and multimedia content. This role supports social planning, asset creation, and cross-functional campaigns within a remote-friendly Manchester team.

You will collaborate with Brand, Events, Creative and Sales to ensure content aligns with business priorities, maintain governance, and drive SEO-centric campaigns across channels.

Qualifications

• Demonstrable B2B content marketing experience.
• Excellent copywriting skills and a portfolio of written work
• Experience writing and designing for social channels as well as programming content in line with business priorities and marketing objectives
• Proven history of working on multimedia projects and campaigns
• Solid understanding of organic SEO best practices and AEO content structures
• Understanding of standard writing styles, including APA, AP, Chicago, etc.
• Ability to edit and provide feedback to others
• Creative flair and ability to generate and execute inspirational ideas and briefs
• A proactive, highly organised self-starter able to work in a remote-friendly team
• Enthusiasm for content creation and trying new things
• Prolific reader and a person who is curious about content in the world is ideal
• Industry Keywords: Content Marketing, Inbound Campaigns, Outbound Campaigns, Cross-Functional Collaboration, Content Governance

Responsibilities

• Draft written content for articles, blogs, guides, ebooks, templates, infographics, emails, and more.
• Assist with social planning and asset creation.
• Assist the content marketing manager and marketing team with content calendar contributions and upkeep.
• Work closely with Brand, Events, Creative, and Sales teams to support cross-functional campaigns and collateral.
• Support wider business ad hoc requests for writing, imagery, video, and presentations.
• Maintain content standards, governance, and content maintenance.
• Conduct competitor analysis and content research, including AI prompt analysis.
• Create compelling content supporting SEO, AEO, GEO, campaign initiatives, inbound and outbound campaigns, and other marketing needs.

Skills

B2B content marketing

Copywriting

SEO best practices

Multimedia project management

Content calendar management

Job description

• Draft written content for articles, blogs, guides, ebooks, templates, infographics, emails, interactive content, and more
• Assist with social planning and asset creation
• Assist the content marketing manager and marketing team with content calendar contributions and upkeep
• Work closely with Brand, Events, Creative, and Sales teams to support cross-functional campaigns and collateral
• Support wider business ad hoc requests for writing, imagery, video, and presentations
• Maintain content standards, governance, and content maintenance
• Conduct competitor analysis and content research, including AI prompt analysis
• Create compelling content supporting SEO, AEO, GEO, campaign initiatives, inbound and outbound campaigns, and other marketing needs

Requirements

• Demonstrable B2B content marketing experience
• Excellent copywriting skills and a portfolio of written work
• Experience writing and designing for social channels as well as programming content in line with business priorities and marketing objectives
• Proven history of working on multimedia projects and campaigns
• Solid understanding of organic SEO best practices and AEO content structures
• Understanding of standard writing styles, including APA, AP, Chicago, etc.
• Ability to edit and provide feedback to others
• Creative flair and ability to generate and execute inspirational ideas and briefs
• A proactive, highly organised self-starter able to work in a remote-friendly team
• Enthusiasm for content creation and trying new things
• Prolific reader and a person who is curious about content in the world is ideal

Core Competencies

Demonstrates expertise in B2B content marketing, copywriting, and SEO best practices while collaborating effectively with cross-functional teams to create engaging and strategic content across various platforms.

Highest-signal resume keywords

• B2B Content Marketing Experience
• Copywriting Skills
• SEO Best Practices
• Multimedia Project Management
• Content Calendar Management

ATS Optimization Keywords

Hard Skills

• Content Creation
• Competitor Analysis
• Content Research
• AEO Content Structures
• Writing Styles (APA, AP, Chicago)
• Editing and Feedback
• Social Media Content Design
• Campaign Initiatives Support
• Interactive Content Development
• Content Standards Maintenance

Soft Skills

• Creative Flair
• Proactive Self-Starter
• Highly Organised
• Curiosity About Content
• Enthusiasm for Content Creation

Industry Keywords

• Content Marketing
• Inbound Campaigns
• Outbound Campaigns
• Cross-Functional Collaboration
• Content Governance