Business Development Manager-Commercial Fire

Dahua UK & Ireland; Thatcham; On-site; GBP 55,000 - 75,000; Full time

Job summary

WisuAlarm Technology UK & Ireland, a subsidiary of Dahua Technology, is seeking a Business Development Manager to lead the UK expansion of our smart electrical product range. This is a rare opportunity to build a new category within a traditional industry undergoing rapid transformation.

If you enjoy opening new markets, building partnerships, and making a real commercial impact, this role is for you.

Qualifications

• Electrical product knowledge (MCB/RCBO/distribution systems) and smart energy solutions.
• Strong network within UK electrical wholesalers or contractor ecosystem.
• Proactive, entrepreneurial mindset — comfortable building from scratch.
• Excellent communication and commercial skills.

Responsibilities

• Drive new business across the UK electrical market.
• Build relationships with wholesalers, installers, and contractors.
• Develop and manage distribution partners.
• Identify and close key projects (residential, commercial, energy solutions).
• Work closely with internal teams on product positioning and GTM strategy.
• Represent the brand at industry events and customer meetings.

Skills

Entrepreneurial mindset

Excellent communication

Commercial acumen

Job description

WisuAlarm Technology UK & Ireland, a subsidiary of Dahua Technology, is based in Maidenhead, Berkshire, and specializes in delivering innovative fire protection products and solutions. With a focus on leveraging advanced technologies like video analysis, cloud computing, and IoT, WisuAlarm provides cutting-edge fire safety systems. The company collaborates with local authorities, specifiers, distributors, and installers to deliver reliable fire safety solutions tailored to diverse business needs. WisuAlarm’s products meet and exceed rigorous standards, including BSI, CE, and UKCPA, ensuring safety and effectiveness in every installation.

About the Rol

eWe’re looking for a highly driven Business Development Manager to lead the UK expansion of our smart electrical product range (Smart MCB / RCBO / energy solutions)

.This is a rare opportunity to build a new category from the ground up in a traditional industry undergoing rapid transformation

.If you enjoy opening new markets, building partnerships, and making a real commercial impact — this role is for you

What You’ll Be Doing

• ngDrive new business across the UK electrical mark
• etBuild relationships with wholesalers, installers, and contracto
• rsDevelop and manage distribution partne
• rsIdentify and close key projects (residential, commercial, energy solution
• s)Work closely with internal teams on product positioning and GTM strate
• gyRepresent the brand at industry events and customer meetin

gsWhat We’re Looking F

• n:Electrical products (MCB / RCBO / distribution systems),
• orSmart home / energy / EV / solar secto
• rsStrong network within UK electrical wholesalers or contractor ecosyst
• emA proactive, entrepreneurial mindset — comfortable building from scrat
• chExcellent communication and commercial skil
• UsBacked by a global technology group (Dahua Technolog
• y)Opportunity to shape and lead a new business line in the
• UKHigh autonomy and fast decision-making environme
• ntCompetitive salary + performance bonus