Business Development Manager, LoyaltyPlay

Mistplay Inc.; United Kingdom; Remote; GBP 60,000 - 95,000; Full time

Job summary

Mistplay is the #1 loyalty app for mobile gamers. LoyaltyPlay is our B2B monetization platform designed for mobile app publishers, enabling reward-based integrations across a global advertiser network.

The Senior Business Development Manager I will lead high-impact, custom integrations to expand LoyaltyPlay’s reach, engaging C-level executives and guiding the full strategic sales cycle from sourcing to final contractual agreements.

Responsibilities

• Strategic Deal Sourcing & Execution: Initiate and cultivate relationships with C-level and VP-level executives to explore custom integration opportunities.
• Deal Negotiation: Lead all phases of the strategic sales cycle, including due diligence, building comprehensive business cases (ROI analysis), negotiating terms, and securing final contractual agreements.
• Pipeline Management: Own the full pipeline of strategic opportunities, ensuring accurate forecasting and reporting

Job description

Mistplay is the #1 loyalty app for mobile gamers. Our community of millions of engaged mobile gamers come to Mistplay to discover new games to play and earn rewards. Gamers are rewarded for their time and money spent within the games and can redeem those rewards for gift cards. Mistplay is on a mission to be the best way to play mobile games for everyone everywhere! Download Mistplay on the Google Play Store here and follow us on Instagram, Twitter and Facebook.

Business Development Manager – LoyaltyPlay

Location: UK, Remote or Italy, Remote

About Mistplay and LoyaltyPlay

Mistplay is the category creator and leader in the 'play-and-earn' mobile loyalty space, built to reward gamers for playing.

LoyaltyPlay is our B2B monetization platform, a powerful Gaming Reward Hub designed for mobile app Publishers. We partner with app owners (e.g., utility, commerce, or entertainment apps) to help them unlock a new, consistent revenue stream and boost user engagement. By integrating LoyaltyPlay, publishers can offer their users rewards (in-app currency) for installing and playing mobile games from our vast advertiser network. This creates a deep engagement loop and a powerful monetization channel for the publisher.

This is a high-impact role selling a differentiated, performance-based monetization solution to a global mobile app audience.

What you’ll do at Mistplay

As the Senior Business Development Manager I, you will lead the charge in expanding LoyaltyPlay's reach through complex, custom integrations.

• Strategic Deal Sourcing & Execution: Initiate and cultivate relationships with C-level and VP-level executives to explore custom integration opportunities.
• Deal Negotiation: Lead all phases of the strategic sales cycle, including due diligence, building comprehensive business cases (ROI analysis), negotiating terms, and securing final contractual agreements.
• Pipeline Management: Own the full pipeline of strategic opportunities, ensuring accurate forecasting and reporting