Business Development Manager - Commercial Mid-Market

FranklinCovey; Greater London; Sur place; GBP 92 000 - 104 000; Plein temps

Résumé du poste

FranklinCovey seeks a Business Development Manager for the Commercial Mid-Market segment to drive new business with Enterprise accounts (500–25,000 employees). You will navigate complex sales cycles, engage senior stakeholders, and close high-value deals to expand our market presence.

The role requires 5+ years in B2B sales, a business-related degree (Master’s preferred), and a track record in Enterprise account management.

Qualifications

• Degree in Business, Marketing, or related field; 5+ years of B2B sales experience.
• Preferred: Master’s in Business Administration or related field; proven track record in Enterprise accounts.

Responsabilités

• Identify and prospect new Enterprise accounts, leveraging lead generation and market research.
• Drive the sales process from outreach to contract closing, aligning with client needs and company objectives.
• Build and maintain relationships with C-level executives and key decision-makers within target Enterprise accounts.
• Present tailored solutions addressing client challenges and goals, demonstrating value of offerings.
• Conduct market analysis to refine sales strategies and opportunities.
• Collaborate with Marketing, Product Management and Customer Success for cohesive client engagement.
• Maintain accurate CRM records, pipeline status, and forecasts for management.

Connaissances

Enterprise sales

B2B sales

CRM Salesforce

Negotiation

Presentation

Account management

Formation

Bachelor degree in Business

Master’s degree in Business Administration

Outils

Salesforce

Description du poste

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Business Development Manager - Commercial Mid-Market

Title: Business Development Manager – Commercial Mid-Market
Global Title: Majors Account Executive
Global Job Framework Level: R4
Division & Department: Europe IDO
Status: Full-Time Salaried
Reports to: Europe Head of Sales
Location: Hybrid - Anywhere in Greater London or Greater Birmingham, England, United Kingdom
Compensation: Anticipated compensation for this role is £92-104k OTE split 60/40 between salary/commissions.*

Job Summary
The Commercial Mid-Market Business Development Manager is responsible for driving new business opportunities with Enterprise accounts—organizations with between 500 and 25,000 employees. This role involves identifying and engaging potential clients, navigating complex sales cycles, and closing high-value deals. The Business Development Manager will be pivotal in expanding our market presence and achieving revenue targets by developing strategic relationships with key stakeholders within large organizations.

Essential Job Functions

• Business Development: Identify and prospect new Enterprise accounts, leveraging various lead generation methods and market research.
• Sales Execution: Drive the sales process from initial outreach through to contract negotiation and closing, ensuring alignment with client needs and company objectives.
• Client Engagement: Build and maintain strong relationships with C-level executives and other key decision-makers within target Enterprise accounts.
• Solution Selling: Understand client needs and present tailored solutions that address their specific challenges and goals, demonstrating the value and benefits of our offerings.
• Market Analysis: Conduct thorough research on industry trends, competitive landscape, and potential opportunities to refine sales strategies and approach.
• Collaboration: Work closely with internal teams, including marketing, product management, and customer success, to ensure a cohesive approach to client engagement and service delivery.
• Reporting: Maintain accurate records of sales activities, pipeline status, and forecast projections in CRM systems, providing regular updates to management.

Basic Qualifications

• Degree in Business, Marketing, or related field. Degree-level education or equivalent — we value professional experience, apprenticeships, and vocational qualifications equally alongside traditional academic routes
• 5+ years of B2B sales experience

Preferred Skills & Experience

• 5+ years of experience focused on acquiring and managing Enterprise accounts
• Master’s degree in Business Administration or a related field
• Proven track record in acquiring and managing Enterprise accounts
• Demonstrated success in navigating complex sales cycles and closing large-scale deals
• Strong understanding of sales processes, methodologies, and best practices
• Excellent communication, negotiation, and presentation skills
• Ability to build and maintain relationships with high-level stakeholders
• Experience in subscription, SaaS, professional services, or learning and development
• Proficiency with CRM software (e.g., Salesforce) and sales analytics tools
• Strong problem-solving skills with a strategic mindset and ability to adapt to changing market conditions
• Ability to work independently and manage multiple accounts and projects simultaneously
• Track record of exceeding sales targets and contributing to overall revenue growth

*Actual offer may be outside of this range and will be determined by education, experience, knowledge, skills, and abilities, as well as geographic location, internal equity and alignment with market data.