Business Development Manager

Lucy Walker Recruitment; Leeds; Hybrid; GBP 35,000 - 60,000; Full time

Benefits offered by this job

OTE £10,000+ commission

25 days holiday + bank holidays

Hybrid working (1 day per week from 2

Job summary

Lucy Walker Recruitment in Leeds is seeking a commercially driven Business Development Manager to lead client relationships and drive revenue across advertising, sponsorship, digital marketing and events.

You will manage a diverse portfolio, identify opportunities, and create tailored proposals while building senior-level relationships and meeting annual targets. Hybrid role with UK-wide industry events.

Qualifications

• A successful track record in B2B sales, account management or business development.
• Experience generating leads and managing the full sales cycle.
• Strong proposal writing and presentation skills.
• Knowledge of advertising, sponsorship, media or marketing solutions.
• Experience using CRM systems and sales reporting tools.
• Excellent communication and relationship-building skills.
• A proactive, self-motivated and organised approach.
• The confidence to engage with senior-level decision-makers.

Responsibilities

• Manage and grow an existing portfolio of advertising and sponsorship clients.
• Identify and secure new business opportunities through proactive prospecting.
• Build relationships with senior stakeholders and decision-makers.
• Create and deliver tailored commercial proposals and presentations.
• Aim to achieve and exceed annual sales targets.
• Sell sponsorship, advertising and promotional opportunities across events and media channels.
• Maintain accurate CRM records and sales pipeline reporting.
• Collaborate with editorial, marketing and events teams to develop compelling commercial packages.
• Represent the business at industry events, conferences and exhibitions.
• Contribute to wider business growth initiatives and team development.

Skills

B2B sales

Account management

Business development

Prospecting

Proposal writing

Presentations

CRM systems

Sales reporting

Communication

Stakeholder management

Tools

CRM systems

Job description

An established B2B media and events organisation is looking for an ambitious and commercially driven Business Development Manager to join its growing sales team in Leeds.

This is an exciting opportunity to manage and develop a portfolio of clients across a range of professional services sectors, selling integrated advertising, sponsorship, digital marketing and event solutions. You'll be responsible for both account management and new business development, working with senior decision-makers and helping organisations raise their profile through high-profile industry events and specialist media platforms.

The Role

As a Business Development Manager, you will take ownership of client relationships while driving new revenue opportunities across a diverse portfolio of products and services.

Key responsibilities include:

• Managing and growing an existing portfolio of advertising and sponsorship clients
• Identifying and securing new business opportunities through proactive prospecting
• Building relationships with senior stakeholders and decision-makers
• Creating and delivering tailored commercial proposals and presentations
• Achieving and exceeding annual sales targets
• Selling sponsorship, advertising and promotional opportunities across events and media channels
• Maintaining accurate CRM records and sales pipeline reporting
• Collaborating with editorial, marketing and events teams to develop compelling commercial packages
• Representing the business at industry events, conferences and exhibitions
• Contributing to wider business growth initiatives and team development

About You

We're looking for a motivated sales professional with a proven ability to develop business and build long-term client relationships.

You will ideally have:

• A successful track record in B2B sales, account management or business development
• Experience generating leads and managing the full sales cycle
• Strong proposal writing and presentation skills
• Knowledge of advertising, sponsorship, media or marketing solutions
• Experience using CRM systems and sales reporting tools
• Excellent communication and relationship-building skills
• A proactive, self-motivated and organised approach
• The confidence to engage with senior-level decision-makers

What on Offer?

Uncapped commission structure (OTE £10,000+)

• 25 days holiday plus bank holidays
• Hybrid working (1 day per week from home)
• Free onsite parking