Brand Manager - Food

JR United Kingdom; Luton; On-site; GBP 35,000 - 55,000; Full time

Job summary

A prominent food company in the UK seeks a Brand Manager to lead their flagship brand in Luton. The role requires strong project management skills and involves developing brand strategy, launching new products, and managing budgets. Ideal candidates will have at least 2 years of relevant experience in the FMCG sector and proficiency in data analysis.

Qualifications

• At least 2 years of experience in Brand Marketing within the FMCG sector.
• Proficiency in analyzing data from Nielsen, Kantar, or IRI.
• Proven success in managing FMCG brands.

Responsibilities

• Oversee one of the company's flagship brands and drive growth.
• Collaborate with the Marketing Manager to implement marketing plans.
• Manage the brand budget and P&L, analyzing brand performance.

Skills

Project Management

Data Analysis

Cross-functional Collaboration

Job description

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Brand Manager - Food, Luton, Bedfordshire

Client: Vertical Advantage

Location: Luton, Bedfordshire, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

3

Posted:

04.06.2025

Expiry Date:

19.07.2025

Job Description:

The Business:

We've partnered with one of the biggest food companies in the UK, which owns some of the most well-known brands in the category. They have an impressive brand portfolio and are constantly innovating their product range. They hire high-caliber individuals and support their personal development and learning opportunities.

The Role:

As the Brand Manager, you will oversee one of the company's flagship brands, focusing on driving growth, managing brand strategy, and expanding licensing opportunities into new markets. You will collaborate with the Marketing Manager to develop and implement marketing plans within an allocated budget to meet sales, profit, and market share objectives.

Your responsibilities include leading the brand strategy in the UK, launching new product developments, managing artwork for packaging, analyzing brand performance, managing the brand budget and P&L, and defining the media strategy.

Required Experience:

• At least 2 years of experience in Brand Marketing within the FMCG sector, preferably in food
• Proficiency in analyzing data from Nielsen, Kantar, or IRI
• Ability to work cross-functionally
• Strong project management and organizational skills
• Proven success in managing FMCG brands