Brand Manager

BMS Performance Ltd.; Wembley; Hybrid; GBP 50,000 - 60,000; Full time

Benefits offered by this job

Annual bonus scheme

Pension scheme

Private medical insurance

Life assurance

Laptop and mobile phone

25 days annual leave + bank holidays

Company sick pay

Eye test allowance

Employee Assistance Programme

Employee discount scheme

24/7 online GP access

Job summary

BMS Performance Ltd. is a growing healthcare business seeking a Brand Manager to lead brand development and marketing activity across the UK NHS landscape. You will drive campaigns, launches and market insight, working with sales, clinical teams and external partners.

The role covers digital marketing, events, content creation and analytics to strengthen brand positioning and support growth. Hybrid working kicks in after probation, with a London-based Alperton office.

Qualifications

• Degree in Marketing, Business, Healthcare or related discipline.
• 2+ years in Brand Management or Product Marketing within medical devices/healthcare.
• Strong understanding of NHS and healthcare purchasing environment.
• Strong marketing analytics and insight.

Responsibilities

• Develop digital and social media presence and manage campaigns.
• Coordinate marketing materials and events (exhibitions, conferences).
• Support new product launches and market-driven initiatives.
• Analyze campaign performance and generate customer insights.

Skills

Brand Management

NHS / healthcare knowledge

Marketing analytics

CRM systems (Salesforce)

Marketing events

Presentation to senior management

Organised / detail-oriented

Education

Marketing / Business / Healthcare degree

Tools

Salesforce

Job description

Brand management opportunity within a growing healthcare business

• Hybrid working is available following probation
• Mix of campaign management, product launches, events and market insight
• Opportunity to make a genuine impact on patient outcomes across the NHS

THE ROLE:

An exciting opportunity has arisen for a Brand Manager to join a specialist healthcare organisation supplying advanced wound care and infection prevention solutions across the UK. Reporting to the Marketing Manager, you will take ownership of brand development and marketing activity, supporting commercial growth through the delivery of impactful campaigns and market-driven initiatives.

The role combines brand management, digital marketing, product launches, content creation and market analysis. You will work closely with sales, clinical and external partners to strengthen brand positioning, generate customer insights and support the successful execution of marketing strategies. Responsibilities include developing digital and social media presence, managing exhibitions and conferences, coordinating marketing materials, analysing campaign performance and supporting new product launches.

LOCATION:

Based in Alperton, London. Office-based during probation, moving to a hybrid working arrangement thereafter.

REQUIREMENTS:

• Degree educated in Marketing, Business, Healthcare or a related discipline
• 2+ years’ experience in Brand Management, Product Marketing Management or similar within Medical Devices consumables, healthcare, wound care or medical devices
• Strong understanding of the NHS and healthcare purchasing environment
• Strong Marketing analytics and insight
• Knowledge of CRM systems and marketing automation platforms, ideally Salesforce
• Marketing events – including attendance when required.
• Experience working within a fast-paced, growing organisation
• Comfortable presenting to senior management and wider audience – analytics, portfolio performance, campaign performance.
• Highly organised with excellent attention to detail

THE PACKAGE:

• £50,000 – £60 basic salary
• Annual bonus scheme
• Pension scheme
• Private medical insurance
• Life assurance
• Laptop and mobile phone
• 25 days annual leave plus bank holidays
• Company sick pay
• Eye test allowance
• Employee Assistance Programme
• Employee discount scheme
• 24/7 online GP access

THE COMPANY:

A growing and innovative healthcare organisation dedicated to improving patient outcomes through advanced wound care and infection prevention solutions. Working closely with healthcare professionals across the UK, the business combines clinical expertise with innovation to support the delivery of high-quality patient care. The company is committed to creating an inclusive workplace and is proud to be an equal opportunity employer.