Brand and Sponsorship Manager

TN United Kingdom; Salford; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

Join a leading healthcare partner as a Brand and Partnership Manager, where you'll drive brand sponsorships and support key partnerships. This role offers a dynamic environment with flexible working options and a focus on customer-centric branding. Be part of a team that makes a real difference in people's lives.

Benefits

Payroll giving scheme

Wagestream

Enhanced Pension Scheme

Family Mental Health Line

Bupa Health insurance

Volunteering days

Qualifications

• Experience delivering successful sponsorships across multiple channels.
• Proven track record in fostering strong relationships.
• Strong analytical skills and attention to detail.

Responsibilities

• Support the development of the sponsorship strategy.
• Oversee day-to-day sponsorship management.
• Monitor campaign and brand tracking performance.

Skills

Relationship Building

Analytical Skills

Project Management

Social Media Campaigns

Customer Focus

Job description

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Permanent, Full-time position: 37.5hours

Hybrid and flexible working options available.

Are you ready to join an exciting, fast paced, and dynamic team? Join us at a time when the role of brand as a key enabler of growth is at the forefront of our business. We’re seeking a motivated Brand and Partnership Manager for a 12-month contract. As a guardian for the Bupa brand, you’ll be a key part of the Brand team supporting our sponsorship activity and campaigns. We’re looking for an individual who has a passion for sponsorship who can help ignite our powerful, leading partnerships including our partnership with ParalympicsGB.

Key Responsibilities and Accountabilities

• Support the development of the sponsorship strategy through customer and brand insight, from identifying opportunities to execution.
• Oversee day-to-day sponsorship management, coordinating with our partners, creative and media agencies.
• Manage the brand sponsorship content plan, integrating partner messaging in our paid and owned channels, predominantly social media.
• Coordinate how sponsorship will sit within wider marketing campaign plans, ensuring alignment and maximizing opportunities.
• Collaborate with stakeholders to integrate our sponsorship with our wide range of customers and our people.
• Maximize sponsorship rights by working with our activation agency to bring them to life.
• Monitor campaign and brand tracking performance and provide regular updates and insights to stakeholders.
• Assist with the development and implementation of brand programmes and campaigns.
• Ensure brand consistency: Maintain a consistent brand across all marketing channels and initiatives.
• Act as a brand guardian for internal approvals and be a ‘go-to’ brand and partnership voice within the business.
• Assist in managing budgets and ensuring cost-effective use of resources.

What we require from you. Experience and skills you can bring

• Passion for putting the customer first and driving brand sponsorships.
• Experience delivering successful sponsorships, including identification, set-up and execution; maximising content across multiple channels to bring these to life.
• Proven track record in fostering strong relationships for cross-functional working, demonstrating influencing skills, business acumen, and commercial awareness.
• Ability to brief stakeholders and external partners, tracking performance and success.
• Highly organised and able to manage multiple projects simultaneously with the ability to remain calm under pressure.
• Social and digital mindset: Expert in developing show stopping social and content campaigns, from strategy through to delivery.
• Confident, tenacious relationship builder and problem solver.
• Strong analytical skills and excellent attention to detail.
• Motivated by challenge and solution focused.
• Proactive and results oriented.
• High energy and a positive can-do attitude. A challenger, comfortable questioning to innovate and to improve performance.
• Adaptable and open to learning new skills.
• A conscientious proactive team player.

Join us as a Brand and Sponsorship Manager and be part of a team that’s making a real difference. If you’re a trail blazer and disrupter who’s passionate about partnerships and customer-centric branding, we’d love to hear from you. Apply now to help us create fame for our customers and our people as a leading healthcare partner.

Benefits
Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health – from mental and physical, to financial, social and environmental wellbeing. We support flexible working and have a range of family friendly benefits.

Joining Bupa in this role as a Brand and Sponsorship Manager you will receive the following benefits and more:

• Environmental – Payroll giving scheme.
• Financial – Wagestream, Discounts platform, Enhanced Pension Scheme.
• Mental and Physical - Family Mental Health Line, Bupa Health insurance
• Social: Volunteering days and Be You at Bupa Network

Why Bupa?
We’re a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose – helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.