Technical SEO Manager

Twinkl Limited; United Kingdom; Remote; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the UK is seeking a Technical SEO Manager to enhance search engine visibility and optimize website performance. This fully remote role involves conducting site audits, resolving technical issues, and collaborating with cross-functional teams to implement SEO best practices. The ideal candidate will have proven experience in technical SEO, strong analytical skills, and proficiency in SEO tools. Join a dynamic team committed to driving traffic growth and maintaining site health.

Qualifications

• Proven experience as a Technical SEO Manager or similar role.
• In-depth knowledge of search engine algorithms and ranking factors.

Responsibilities

• Conduct comprehensive technical SEO audits to assess website health.
• Develop and implement an effective internal linking strategy.
• Provide SEO training and support to marketing team.

Skills

Analytical Skills

Communication Skills

Tools

Google Search Console

SEMrush

Botify

Job description

The following content displays a map of the jobs location - Remote / United Kingdom

Location: UK (Fully remote - Must be UK-based)

Hours of work:37.5 hours per week, Mon-Fri

Contract: Permanent

The Role:

We are looking for a skilled and strategic Technical SEO Manager to optimize our website’s technical infrastructure, driving enhanced search engine visibility and overall performance. In this role, you will work on large-scale sites with over 1 million pages, requiring scalable solutions and advanced technical strategies.

With increased investment in technical SEO, we are committed to expanding our team and capabilities in this area. You will conduct comprehensive site audits, identify and resolve complex technical issues (including crawl errors, indexing challenges, and site speed optimizations), and implement best practices for structured data and mobile usability.

You will collaborate closely with developers, content teams, and marketing strategists to integrate SEO requirements into the site architecture and development processes. Additionally, staying informed about industry trends and algorithm updates will be crucial to maintaining and improving our organic search rankings as we scale our technical SEO efforts.

Key Responsibilities:

1. Site Health and Audits: Conduct comprehensive technical SEO audits to assess website health and identify areas for improvement. Resolve technical issues at scale, including crawl errors, broken links, and indexing problems, ensuring optimal site performance.
2. Crawl Budget Optimization: Efficiently manage and optimize crawl budget to maximize indexation of high-value pages.
3. Testing and Performance Gains: Lead split testing initiatives to drive performance improvements. Own the testing roadmap, ensuring a consistent and strategic testing schedule.
4. Internal Linking Strategy: Develop and implement an effective internal linking strategy to enhance organic performance, considering seasonality and commercial value data.
5. Cross-Functional Collaboration: Act as the voice of SEO within the organization, working closely with developers and product teams to ensure SEO best practices are integrated into new website features.
6. Data Analysis and Insights: Analyze technical SEO data to inform on-page requirements and deliver actionable recommendations for development.
7. Training and Support: Provide SEO training and support to other members of the marketing team to enhance overall SEO knowledge and implementation.
8. Industry Trends and Algorithm Updates: Stay current with the latest trends and developments in technical SEO, ensuring proactive adaptation to algorithm changes.

Key Performance Indicators (KPIs):

1. Traffic Growth: Increase in organic traffic through technical optimizations and testing.
2. Performance Safeguarding: Proactively identify and mitigate potential technical issues to maintain consistent site performance during and after feature launches.
3. Technical Site Health: Continuous improvement in overall technical site health metrics.

Qualifications:

• Proven experience as a Technical SEO Manager or in a similar role.
• In-depth knowledge of search engine algorithms, crawling, indexing, and ranking factors.
• Proficiency in SEO tools such as Google Search Console, Botify, SEMrush, or equivalent.
• Strong analytical skills with the ability to interpret complex data and make actionable recommendations.
• Excellent communication skills for cross-functional collaboration and training.
• Experience working on large scale website would be an advantage.