B2B Marketing Manager — Brand Activations & Global Events

Journey Further; Ledston; Vor Ort; GBP 38.000 - 47.000; Vollzeit

Benefits dieser Stelle

Pension - Matched up to 4%

Health - Private medical insurance

Family - Enhanced maternity, paternity

Flexibility - 25 days annual leave, C‑

Zusammenfassung

Journey Further in the United Kingdom is seeking a Marketing Manager to bring its GTM narrative to life through high-impact events and brand activations across the UK and US.

You will lead the operational strategy for sponsored and owned events, ensuring messages match audience footprints and drive revenue.

The role focuses on scaling client marketing initiatives and building thought leadership while coordinating with Content, PR, and CX teams.

Qualifikationen

• Extensive B2B marketing experience, preferably in a digital or creative agency.
• Proven ability to plan and deliver premium B2B events and experiences.
• Strong understanding of how events integrate with content, PR, social and client marketing.
• Track record of coordinating multiple projects and meeting tight deadlines.
• Experience using HubSpot and marketing analytics.

Aufgaben

• Lead end-to-end strategy and delivery of owned and sponsored events in UK and US.
• Create integrated brand activations across the UK and US.
• Coordinate events with content, PR, social and client activity.
• Identify opportunities to increase visibility and relevance.
• Partner with CX to plan targeted account marketing campaigns.
• Design high-value client communications channels, including newsletters.
• Integrate influencer work into brand activations and campaigns.
• Translate GTM concepts into production briefs for the creative team.
• Coordinate with Content, PR & Comms and Business Development teams.
• Ensure tone and visuals align with brand guidelines.
• Build relationships with experts to grow Journey Further’s authority.

Kenntnisse

B2B marketing

Event management

Cross-functional teamwork

Brand activation

HubSpot

Tools

HubSpot

Marketing analytics

Jobbeschreibung

Journey Further in the United Kingdom is seeking a Marketing Manager to bring its GTM narrative to life through high-impact events and brand activations across the UK and US.

You will lead the operational strategy for sponsored and owned events, ensuring messages match audience footprints and drive revenue.

The role focuses on scaling client marketing initiatives and building thought leadership while coordinating with Content, PR, and CX teams.