Aviation Marketing Lead: Strategy, Campaigns & Partnerships

MAG (Airports Group); Bentfield; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Free parking

Subsidised public transport

Huge range of company discounts

2 volunteering days per year

Free Virtual GP service

Care Concierge service

Job summary

MAG (Airports Group) at London Stansted Airport is seeking an Aviation Marketing Lead to drive strategic marketing plans and campaigns for the portfolio of airline accounts in your remit. You will outline goals, set KPIs, and analyse performance to optimise results.

You will collaborate with cross-functional teams and external partners to execute initiatives, develop airline relationships, support B2B strategy, events and the annual aviation marketing calendar, and manage budgets to meet

Qualifications

• Extensive experience managing marketing campaigns from briefing to measurement.
• Strong cross-functional influencing and communication with stakeholders.
• Ability to work independently and collaboratively.
• Background in travel/aviation is preferred.

Responsibilities

• Deliver a blend of strategic marketing plans and campaigns for the portfolio of airline accounts in your remit.
• Clearly outline campaign goals, set measurable KPIs and analyse campaign effectiveness.
• Work with cross-functional internal teams and external partners to successfully execute marketing initiatives.
• Develop strong relationships with key partner airlines, understanding their business models and strategic goals.
• Support the Aviation team in the creation, execution and measurement of their marketing activity, locally, nationally and internationally.
• Support Aviation Business Development by delivering a B2B strategy, including marketing materials, events and PR.
• Work with the airport marketing executive to deliver the annual aviation marketing calendar.
• Support and manage key events such as airline inaugurals, route milestone celebrations and passenger events.
• Manage marketing and advertising budgets with the effective allocation to activities that will meet business objectives

Skills

Campaign management

Cross-functional collaboration

Influence & communication

Travel/aviation background

Job description

MAG (Airports Group) at London Stansted Airport is seeking an Aviation Marketing Lead to drive strategic marketing plans and campaigns for the portfolio of airline accounts in your remit. You will outline goals, set KPIs, and analyse performance to optimise results.

You will collaborate with cross-functional teams and external partners to execute initiatives, develop airline relationships, support B2B strategy, events and the annual aviation marketing calendar, and manage budgets to meet