Aviation Marketing Lead - FTC

MAG (Airports Group); Bentfield; On-site; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Free parking

Subsidised public transport

Huge range of company discounts

2 volunteering days per year

Free Virtual GP service

Care Concierge service

Job summary

MAG (Airports Group) at London Stansted Airport is seeking an Aviation Marketing Lead to drive strategic marketing plans and campaigns for the portfolio of airline accounts in your remit. You will outline goals, set KPIs, and analyse performance to optimise results.

You will collaborate with cross-functional teams and external partners to execute initiatives, develop airline relationships, support B2B strategy, events and the annual aviation marketing calendar, and manage budgets to meet

Qualifications

• Extensive experience managing marketing campaigns from briefing to measurement.
• Strong cross-functional influencing and communication with stakeholders.
• Ability to work independently and collaboratively.
• Background in travel/aviation is preferred.

Responsibilities

• Deliver a blend of strategic marketing plans and campaigns for the portfolio of airline accounts in your remit.
• Clearly outline campaign goals, set measurable KPIs and analyse campaign effectiveness.
• Work with cross-functional internal teams and external partners to successfully execute marketing initiatives.
• Develop strong relationships with key partner airlines, understanding their business models and strategic goals.
• Support the Aviation team in the creation, execution and measurement of their marketing activity, locally, nationally and internationally.
• Support Aviation Business Development by delivering a B2B strategy, including marketing materials, events and PR.
• Work with the airport marketing executive to deliver the annual aviation marketing calendar.
• Support and manage key events such as airline inaugurals, route milestone celebrations and passenger events.
• Manage marketing and advertising budgets with the effective allocation to activities that will meet business objectives

Skills

Campaign management

Cross-functional collaboration

Influence & communication

Travel/aviation background

Job description

Based at London Stansted Airport

Why London Stansted Airport?

Every year, London Stansted Airport connects 30 million passengers with more than 190 destinations across the globe. Part of the largest UK owned airport operator group, MAG, London Stansted Airport supports 12,000 jobs on site and generates around £7.75bn each year for the region.

Sustainability is one of our core values, and it shapes everything we do. We're committed to protecting the environment and supporting our local communities. Our programmes include airport and airline decarbonisation, comprehensive education, skills and employment support and community engagement initiatives including volunteering opportunities.

At MAG, we recognise creating a first-class journey for our customers starts by creating a first-class career journey for our colleagues and we are committed to building inclusive environments in which our people can thrive.

You’ll also have access to some great benefits including:

• Free parking
• Subsidised public transport
• Huge range of company discounts
• 2 volunteering days per year
• Free Virtual GP service, available 24 hours a day, 7 days a week
• Care Concierge service

The role

As an Aviation Marketing Lead at London Stansted Airport, you will:

• Deliver a blend of strategic marketing plans and campaigns for the portfolio of airline accounts in your remit.
• Clearly outline campaign goals, set measurable KPIs and analyse campaign effectiveness.
• Work with cross-functional internal teams and external partners to successfully execute marketing initiatives.
• Develop strong relationships with key partner airlines, understanding their business models and strategic goals.
• Support the Aviation team in the creation, execution and measurement of their marketing activity, locally, nationally and internationally.
• Support Aviation Business Development by delivering a B2B strategy, including marketing materials, events and PR.
• Work with the airport marketing executive to deliver the annual aviation marketing calendar.
• Support and manage key events such as airline inaugurals, route milestone celebrations and passenger events.
• Manage marketing and advertising budgets with the effective allocation to activities that will meet business objectives

What will make you successful in the role?

• Extensive experience managing campaigns from briefing and creative conception to media planning and performance
• Ability to effectively influence and communicate cross-functionally with all levels of management and external partners
• Ability to work both independently and collaboratively
• A background in travel/aviation (preferred)