ASO Specialist — Drive Global App Growth Across Brands

Betway Global; London Colney; On-site; GBP 38,000 - 60,000; Full time

Benefits offered by this job

Vitality Health Care

Unum Dental

Life Assurance & Income Protection

Tusker car scheme

Cycle to Work

Retail discounts

Job summary

Super Group International seeks an ASO Specialist to drive app store optimization and user acquisition across 15+ brands globally. You will own metadata, run experiments, and collaborate with product and marketing to align ASO with release cycles.

The role emphasizes data-driven decisions, proficiency with ASO tools, and strong communication to translate results into actionable insights for growth and performance marketing.

Qualifications

• 1+ years’ experience managing ASO on App Store/Google Play or equivalent marketing role.
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Responsibilities

• Own and optimize apps across markets, focusing on App Store and Play Store visibility and downloads.
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Skills

ASO management

App Store/Play Store

ASO tools

Data visualization

Cross-functional collaboration

Performance marketing

Analytical thinking

Effective communication

Tools

AppTweak

SensorTower

App Store Connect

Google Play Console

AppsFlyer

App Annie

Power BI

Tableau

Job description

Super Group International seeks an ASO Specialist to drive app store optimization and user acquisition across 15+ brands globally. You will own metadata, run experiments, and collaborate with product and marketing to align ASO with release cycles.

The role emphasizes data-driven decisions, proficiency with ASO tools, and strong communication to translate results into actionable insights for growth and performance marketing.